BIBLIOGRAPHY MARTIN, RONALIE KARZTIN C....
BIBLIOGRAPHY
MARTIN, RONALIE KARZTIN C. 2012.Content analysis of ‘Laughingly Yours,
Bianong’ and ‘Pagsarmingan’.Benguet State University, La Trinidad, Benguet.
Adviser: Gretchen Shagami C. Mangahas, BSc
ABSTRACT
The study was conducted to analyze the dramas of ‘Laughingly Yours, Bianong’
and ‘Pagsarmingan’.
The study was conducted from December 2011 to March 2012.
There were 30 daily drama episodes from each drama program of BomboRadyo- Baguio
that were reviewed.
Among the 30 letter senders, majority belonged to the age bracket 20-29 years
old. Majority of them were female and single. Moreover, most of them were from
Pangasinan.
The drama program should continue to air since these can help story senders
express themselves and/or may help the listeners in managing their problems.Also,
listenership study may be done to validate the need for its continuous airing and an
evaluation of the counseling portion of the drama may be done to determine whether the
advice given and values learned successfully helped listeners with their problems.The
drama production might also consider airing dramas under different developmental
topics.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin.2012
TABLE OF CONTENTS
Page
Bibliography..................................................................................................... i
Abstract........................................................................................................... i
Table of Contents............................................................................................
ii
INTRODUCTION..........................................................................................
1
Rationale............................................................................................
1
Statement of the Problem..................................................................
2
Objectives of the Study.....................................................................
3
Importance of the Study....................................................................
3
Scope and Limitation of the Study.................................................
3
REVIEW OF LITERATURE.........................................................................
4
Drama…………………………………............................................
4
Radio
Drama………………………………………….....................
4
Values Communicated by the Drama................................................
5
Topics of the Drama……………………………............................
6
METHODOLOGY.......................................................................................... 8
Locale and Time of the Study..........................................................
8
Subjects of the Study……………………………………………...
8
Respondents of the Study…………………………………………
11
Data
Collection………….……………………………….………..
11
Data
Gathered………………………..……………………………
12
Data
Analysis……………………………………………….…..…
12
RESULTS AND DISCUSSION……………………………………………
13
Profile of the Radio Dramas…………………………………….…
13
Profile of ‘Laughingly Yours, Bianong’…………………………..
13
Aims of the Drama………………………………………...………
14
How the Story Senders Send their Stories…………………...……
14
General Profile of the Story Senders……………………………...
17
Address of the Story Senders.....…………………………………..
18
Profile of ‘Pagsarmingan’………………………………………...
19
Aims of the Drama………………………………………………..
19
Topics of ‘Laughingly Yours, Bianong’……….…………………
20
Topics of ‘Pagsarmingan’…………………………………………
21
Values Refleced by ‘Laughingly Yours, Bianong’………………..
22
Values Refleced by ‘Pagsarmingan’………………………………
24
SUMMARY, CONCLUSIONS AND RECOMMENDATIONS
Summary…………………………………………………………..
26
Conclusions………………………………………………………..
27
Recommendations…………………………………………………
28
LITERATURE CITED………………………………………………….…..
29
APPENDIX……………………………………………….………………....
31
A. Gist of the ‘Laughingly Yours, Bianong’……………………...
31
B. Gist of the ‘Pagsarmingan’…………………………………......
35
C. Sample of Script of ‘Laughingly Yours, Bianong’……….........
40
D. Sample of Script of ‘Laughingly Yours, Bianong’………...…..
45
E. Sample of Script of ‘Pagsarmingan’…………………………...
50
F. Sample of Script of ‘Pagsarmingan’……………………………
55
G. Guide Questions………………………………………………..
58
H. Guide Questions………………………………………………..
60
I. Coding Sheet……………………………………………………
61
J. Coding Sheet……………………………………………………
62
K. Coding Sheet…………………………………………………...
64
INTRODUCTION
Rationale
Radio is a tool that reaches its audience cheaply and rapidly. It is also used as a
daily companion for people who are working in the farms, markets, constructions and
houses. Its main role in a society is to inform the intended listeners of the present events
or issues and to entertain through music, plug, promo, ads and drama.The Philippine
Information Agency (PIA) proved that radio is the most relied upon and most used (cited
by Ongkiko and Flor, 1998). Jacobus(1993), confirmedthat drama both entertains and
instructs.
One of the most popular programs listened to by audience is the radio drama.
Drama is a mimetic action with acting ability at higher standard than in film,
theatre, and television (Crook, 1999).
Radio drama is intended to communicate values and information to the audience.
Furthermore, listening to such radio dramas may awaken an emotional state in the
listeners.
‘Pagsarmingan’ (Looking Glass) and ‘Laughingly Yours, Bianong’ are two of the
daily radio dramas (except Sundays) of BomboRadyo- Baguio. ‘Pagsarmingan’ which
started in 1970s is a fiction- based drama hosted by Remy Balderas. It focuses on various
situations of life and aims to teach the listener a lesson. It is aired from 9:30 to 10:00 in
the morning. Meanwhile, ‘Laughingly Yours, Bianong’ started in 1989. It is a true-to-
life-drama heard from 3:00 to 3:30 in the afternoon. It is hosted by Fernando “Bianong”
Ubado which tells stories from a funny point of view and it is based on the stories of
letter senders (absolute astronomy.com, 2011).
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According to Luczon coordinator of drama productions of BomboRadyo- Baguio,
daily radio dramas are on the top of the ratings since it starts and ends on the same day
which implies that it satisfies the wants of the listeners for a day. He also added that the
dramas contribute much in the overall rating of the listenership.
These dramas can be helpful and interesting not only to the letter senders but also
to the listeners since the hosts share pieces of advice after every drama which they can
relate to.
The content and delivery of the programs contribute to its popularity. Therefore,
there is an existing interest to analyze the content of these programs.
Statement of the Problem
The study aimed to analyze the content of ‘Pagsarmingan’ and ‘Laughingly
Yours, Bianong’.
It specifically answered the following questions:
1. What are the program profiles of ‘Pagsarmingan’ and ‘Laughingly Yours,
Bianong’?
2. How are the stories sent to the station?
3. What is the socio-demographic profile of the letter- senders of Laughingly
Yours, Bianong?
4. What are the topics of the dramas?
5. What are the values communicated by the dramas?
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Objectives of the Study
The study aimed to analyze the content of ‘Pagsarmingan’ and ‘Laughingly
Yours, Bianong’.
It specifically aimed to:
1. Determine the program profiles of ‘Pagsarmingan’ and ‘Laughingly Yours,
Bianong’.
2. Determine how the stories are sent to the station.
3. Determine the socio-demographic profile of the letter- senders of Laughingly
Yours, Bianong.
4. Enumerate the themes of the stories being aired.
5. Determine the values communicated by the dramas.
Importance of the Study
The result of the study may help the drama producers, program planners and radio
program implementers for the improvement of their program. It may also be useful for
the values educators because it provides an additional knowledge and techniques on
teaching good attitude.
Scope and Limitations of the Study
The study focused on the profile of ‘Pagsarmingan’ and ‘Laughingly Yours,
Bianong’, how are the stories sent to the station, topics of the stories being aired, the
values communicated and the socio-demographic profile of the letter senders of
Laughingly Yours, Bianong. It did not include the effects of the dramas to the listeners’
behavior.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
REVIEW OF LITERATURE
Drama
Drama is the art of representing for the pleasure of other events that happened or
we imagine happening (Jacobus, 1993). He added that drama both entertains and instructs
Meanwhile, it is also written to be performed by actors infront of an audience, a
story told mainly through the speech and actions of characters. Accordingly,it also
includes many of the same elements as other narratives, it also has its own unique
elements (Chin et al., 2000). This includes the plot, character, dialogue, staging,
symbolism, and irony, and lastly, the theme (Di Yanni, 2002).
Radio Drama
Radio drama is one of the unique forms of entertainment. It influences the
listener’s attention, emotion and widens one’s imagination (Crook, 1999).
Radio drama became popular all over the world before the widespread access to
television programming. It depends on dialogue, music and sound effects to help the
listener imagine the story in her or his "mind's eye"--in this sense, it resembles reading in
some ways more than audio/visual drama. In the television era, some audio drama has
been produced and marketed that owes much to radio drama, without ever being
broadcast on radio (wordiq.com, 2010).
Moreover, drama is a composition that tells a story through action and dialogue. It
generally involves a conflict: person versus person or person versus society. A drama, its
broadest form has a plot; usually, the plot has a beginning, middle, and end. It includes
dramatic techniques, such as suspense and exposition (Hausmanet al., 2000).
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As said by Luczon (2012), radio drama has a great role in broadcasting. It
convinces its audience through touching their emotions until it will let them realize the
right or wrong and dos and don’ts.
Values Communicated by the Drama
In a drama, there is always a value reflected in it because it is meant for it to give
a moral lesson. It came out on the study of Pudsoc (2005) that his respondents in
Balbalayang San Gabriel, La Union gained 90% generosity and 87% for respectfulness
from the drama program entitled Sarsaritani Lola Angela.
Furthermore, Palubos (2004) added that the leading values that the respondents
learned from radio dramas were love of God (74%), love for family (65%), and solidarity
which include fellowship, cooperation, unity and workmanship.
According to Chakas (2007),values are classified as follows:
True
Love-
a real feeling despite of differences
Forgiveness-readiness to pardon
Courage-fearlessness or bravery
Cooperation-helping, participating or being concern
Endurance-being strong and not giving up easily
Respectfulness-giving considerations
Sacrifice-prioritizing the must
Loyalty-faithfulness
Industry-hard-working
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Enthusiasm-warm hearted
Trust in God-obeying God and his words
Hope-being optimistic
Resourcefulness-alertness
Temperance-moderation or self-restraint in action
Topics of the Drama
According to Diamond (1996), the term has varying uses and it is universally
recognized in the pre-theoretical sense as synonymous with “theme” or what is being
talked about. Additionally, topic is defined as a subject of conversation or discussion
(dictionary.reference.com, 2012).
Moreover, it is the main organizing principle of a discussion, either verbal or
written. Topics offer us an occasion for speaking or writing and a focus which governs
what we say. They are the subject matter of our conversations, and the avenues by which
we arrive at other subjects of conversations. Consider, for instance, a recent class
discussion. Although your instructor determined what topic you discussed initially, some
students probably asked questions that led to other topics. As the subjects of our
discussions lead to related subjects, so do the topics we write about lead to related topics
in our academic studies. However, unlike the verbal conversations we have, each
individual piece of writing we produce usually focuses on a single topic. Most effective
writers learn that when they present a well-defined, focused, and developed topic, they do
a better job of holding their readers' attention and presenting appropriate information than
if they had not attempted to place boundaries on the subject of their writing
(writing.colostate.edu, 1993).
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The following classifications of topic are based from Chakas (2007):
Love life-an intense feeling of a deep affection for a person
Family problem-misunderstandings between the family members
Adultery/ Concubinage-an affair between a married person and a person
Sexual harassment-abusing a person in private body parts
Friendship-a mutual attachment
Health- the physical condition of one’s body
Murder-the offense of unlawfully killing a human being with definite purpose
formed beforehand
Poverty- hardship of life in terms of basic needs
Operational Definition of Terms
Story- sender- refers to listeners who send their stories.
Story- based on true to life experiences
-sent by story senders
Listeners- includes people who listen to ‘Laughingly Yours, Bianong’ and
‘Pagsarmingan’
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
METHODOLOGY
Locale and Time of the Study
The study was conductedat BomboRadyo- Baguio and in La Trinidad, where the
researcher listened to the two dramas, ‘Pagsarmingan’ and ‘Laughingly Yours, Bianong’.
Also, interviews were done at BomboRadyo- Baguio station.
La Trinidad (Figure 1) is made accessible to the thirteen municipalities of the
province by five highway systems such as: Mountain trail on the northeast, Mankayan
road on the north, Kennon road on the south, Kayapa road on the southeast and
Naguillanroad or Quirino Highway on the west. The town is bounded on the east by the
municipality of Itogon and the north by the municipality of Tublay and on the west by the
municipalities of Sablan and Tuba, and on the South by Baguio City. The town has an
area of 7,877.416 hectares and it is composed of 16 barangays.
DZWX- BomboRadyo Baguio (Figure 2) is situated at # 32 Lourdes Subdivision,
Dominican Hill and the transmitter is built at Tam-awanPinsao, Baguio City. A ten
minute ride and twenty minutes walk from the Central Public Market of Baguio City.
The study was conducted from December 2011 to March 2012.
Subjects of the Study
Thirty (30) succeeding episodes from each radio drama, with a total of sixty (60),
served as the samples that were used in the study. Particularly, episodes of December
2011 and three episodes from January 2012.
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Figure 1. Map of La Trinidad, Benguet showing the locale of the study
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
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DZWX
Figure 2.Map of Baguio City showing the station DZWX- BomboRadyo
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Respondents of the Study
The key informants of the study were the hosts of the two programs ‘Pagsarmingan’ and
‘Laughingly Yours, Bianong’ who were Remy Balderas and Fernando Ubado,
respectively.William Luczon, coordinator of Drama Productions and Ferdinand Feria,
president of the Saleng Productions were included as key informants.
Data Collection
Key informant interviews of the hosts were used for the necessary information in
gathering data while the rest of the data on the drama contents such as the topics, values
and the profile of the story senders of ‘Laughingly Yours, Bianong’ and
‘Pagsarmingan’including their age, sex and civil status were collected by the researcher
through listening to the dramas for thirty consecutive days using USB player while some
were read through the scripts and some were heard from the radio. For the follow up
questions, cell phone calls and text messaging were used.
Additionally, a coding sheet was used in gathering the topics and values of the
dramas for a better result. Values according to Chakas’ (2007) classification include true
love, forgiveness, courage cooperation, endurance, respectfulness, sacrifice, loyalty,
industry, enthusiasm, trust in God, hope, resourcefulness, meekness and temperance. The
values were classified using content analysis according to what the senders learned from
their experiences. Some were based on what lessons the host imparts at the end of the
drama. Topics were classified according to love life, family problem,
adultery/concubinage, sexual harassment, friendship and health.
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Data Gathered
The data gathered were the Program profiles of ‘Pagsarmingan’ and ‘Laughingly
Yours, Bianong’, how the stories are sent to the station, the topics of the dramas and the
values that are communicated by the dramas. It also included the socio- demographic
profiles of the letter senders to Laughingly Yours, Bianong’ such as their age, sex and
civil status.
Data Analysis
The data gathered were tabulated and analyzed through frequency counts and
percentages. Descriptive analysis was also used in discussing the results.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
RESULTS AND DISCUSSION
Profile of the Radio Dramas
‘Laughingly Yours, Bianong’
It is adaily ending comedy drama(except Sundays). It is heard from 3:30 to 4:00
in the afternoon and is hosted by Ferdinand “Bianong” Ubado.
The drama was first heard on air in 1989 andthe title was proposed by the late
manager of BomboRadyo-Baguio,CrisostomoIllustre. The name ‘MangBianong’ came
from Ubado’s radio name who served as the first host of the drama. Illustre
advisedUbado to start a daily ending comedy drama where the listeners would be
involved by sending and sharing their funny experiences through letters. After airing for
some time, the station learned that this drama was known and loved by the listeners until
it was replayed in other Northern Luzon stations of Bomboin Dagupan, La Union, Vigan,
Laoag, Tuguegaraoand Isabela. Additionally, Ubado was not only the host but also the
director and scriptwriter of the said drama.
The letters that were sent to the Bombo station and to Ubado were his basis in
making the scripts that will be dramatized. He submitsthe scriptsto the Saleng
Productions Company for recording while the letters will be filed so that no other people
will read it.Ubado is the one choosing the stories that are to be aired.
The talents of Saleng Productions Company who produce the drama are Peri
Claro, Eddie Bona, Robin Crisostomo, Emily Kalika, JovieDupais and Gina Almoyte.
The first dramas that were aired came from the story senders of DZWX-Baguio
City. Afterward, there were other stories from senders coming from different regions of
Luzon.
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Ubado was entrusted by the story senders for their secrets in life and their
experiences. He was never replaced as the host since 1989 until the end of the episode.
The last episode of the program was recorded on December 23, 2011 ending the 22 years
of airing.
Aims of the drama.‘Laughingly yours, Bianong’ is made to share amusement or to
entertain the listeners.This program was created for the listeners to share their memorable
funny experiences in their lives. Moreover, this program can be a venue for story senders
to reword their funny stories so that other listeners can learn from them. Further,because
some people are ashamed to share their experiences to others in face to face
conversations,‘Laughingly Yours, Bianong’ became a venue for these people to share
their stories because the listeners assure that their identities and secrets are protected.
Luczonadded that while listeners are being entertained, they will also gain moral
values because the stories tell about the different aspects of life. In this way, they will be
given suggestions on what to do with their own troubles. This can also serve as a lesson
and as a model for them.
After the airing of each episode of ‘Laughingly Yours, Bianong’, it is followed by
Ubado’s advice to the story senders and to the listeners so that they could also relate to
the aired drama. The pieces of advice that Ubado shared may help them manage their
problems.
How story senders send their stories. Originally, story senders dominantly used
regular mails to send their letters to the program, but with the advent of communication
technologies, some story senders would rather send their stories through text
messaging.Others also share their stories personally to the host. Feria estimated that in a
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15
month, 80% used regular mail, 16.66% used cell phones and 3.33% orally shared their
stories. This shows that majority of the story senders prefer writing their stories with
complete information.
Story senders have different ways of writing their stories. Some purely narrate it
while others prefer following the way the drama is aired where there are dialogues.
There are different types of stories being received by Ubado. Some are seeking
for advice such as in family problems, relationship problems and some are already
resolved.
However, e-mail was not used to send their stories because the host did not use e-
mail address for receiving these letters.
Story senders began sending their stories through regular mail since it first started
airing. According to Ubado, it is the best way of sending stories because it contains exact
information and is easier to make a script for it.
Mail is sent to the DZWX-BomboRadyo, # 87 Lourdes Subdivision, Baguio City
while some of the story senders are handed to Ubado personally especially for lowlanders
who are from the same province as him.
Through the influence of technology, senders send their stories through text
massaging to the personal number of Ubado while some are sent to the BomboRadyo-
Baguio’s official cellphone numbers. The stories that were sent will be processed.Ubado
will polish the story. He adds details and humor to make it a comedy drama and then he
will write a script.He will delete the text message when it is done to avoid confusion if
which story is done.
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Few story senders preferred sharing their stories orally to Ubado at the station of
BomboRadyo- Baguio or at his house for those who know him. The drama productions
will let the person write his story in case Ubado is not at the station.
In choosing which story to air, Ubado does not follow the first come- first serve
basis, instead, he prioritized the letters that badly needs an advice followed by the letters
that were already resolved. Also, Ubado encourage listeners to share their funny
experiences after the end of his program and any drama from BomboRadyo- Baguio.
Furthermore, Ubado calls or texts a story sender if he has a question regarding the
story sent or for additional information and he does not need to reply to the story senders
unless the story is incomplete. Ubado’s advice, reaction and gratitude to the story senders
are expressed just after the drama.
Stories that have lessons and humor even if it criticizes military and government
were chosen as long as the people are informed of the situations and help them realize
their mistakes. He added that there are really specific stories to be aired based on
occasions such as Christmas, New Year, Valentine’s Day and All Souls Day.
Stories that are too sensitive which could lead to conflicts were disregarded
including the letters that are not legible.
Ubado works only on Monday, Wednesday and Friday. He records seven scripts
in a day for advancement. He types the scripts through typewriter and gives the scripts to
the Saleng Productions Company for recording while he files the letters for safety
because he does not want others to read it. The scripts that are already recorded are filed
and then the Saleng Productions Company will dispose after six months. Also, the
dramas that are saved in the computer for six months will be deleted.
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General Profile of the Story Senders. Table 1 shows the general profile of the
story senders based on the scripts and the dramas aired. The information is based from
the drama aired and also in the scripts. Among the 30 letter senders, 60% belonged to the
age bracket 20-29 years old while 10% belonged to 40-49 years old. Majority (66.66%)
of them were female and single (56.66%).
Out of this information, there is a possibility that the listeners of the program are
those with the same profile as the letter senders.
Table 1. General profile of the story senders
CHARACTERISTICS NUMBER
OF
EPISODES
PERCENTAGE (%)
(n=30)
Age
20 to 29 years old
18
60.00
30 to 39 years old
7
23.33
40 to 49 years old
3
10.00
50 to 59 years old
2
6.66
TOTAL 30
100.00
Sex
Female
20
66.66
Male
10
33.33
TOTAL 30
100.00
Civil Status
Single
17
56.66
Married
12
40.00
Widower
1
3.33
TOTAL 30
100.00
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Address of the Story Senders.Table 2 shows that the story senders were mostly
from Pangasinan (23.33%). This supports Luczon’s statement that the listeners and story-
senders of the program are usually lowlanders. It can be noted that the story senders were
from 10 provinces over Northern Luzon. There were four stories whose story senders’
addresses were not known.
Table 2. Province of the story senders
PROVINCE NUMBER
OF
EPISODES
PERCENTAGE (%)
(n=30)
Pangasinan 7
23.33
La Union
5
16.66
Baguio
4
13.33
Not known
4
13.33
Isabela 3
10.00
Ilocos Sur
2
6.66
Ilocos Norte
1
3.33
Nueva Vizcaya
1
3.33
Quirino Province
1
3.33
Benguet 1
3.33
Cagayan City
1
3.33
TOTAL 30
100
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Profile of ‘Pagsarmingan’
‘Pagsarmingan’ (Looking Glass) is a fiction based serious drama hosted by Remy
Balderas.It is heard through radio from Monday to Saturday at 9:30 to 10:00 in the
morning and ends daily.
‘Pagsarmingan’ started airing in the 1970’s. During this, the management was
deciding to create a daily fiction based drama. The drama productions came up with the
title ‘Pagsarmingan’and Remy Balderas was chosen to be the host of the drama.Balderas
first worked as announcer of BomboRadyo- Baguio but gave it up when she was asked to
host ‘Pagsarmingan’.
The drama focused on various aspects of people’s life but mostly are about family
relationships where in the listeners can still relate from the stories. ‘Pagsarmingan’ is
either a resolved or an open ended story where the listeners are given the chance to
predict its ending.
Balderas decides on the topic for the drama and writes the scripts for it. After
finishing the scripts, she gives it to Saleng Productions for recording. The talents of the
productions are Peri Claro, Eddie Bona, Robin Crisostomo, Emily Kalika, JovieDupais
and Gina Almoyte and directed by Ferdinand Feria.
Aims of the drama.As said by Luczon, daily dramas contribute significantly to the
rating of BomboRadyo- Baguio. In this case, people show that they are entertained aside
from the lessons they gain. However, listeners can hear dramas while they are doing their
field work or household chores.
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‘Pagsarmingan’ is a fiction based story but it still leaves life lessons for the listeners to
consider. Further, the drama gives an idea on how the listeners overcome their problems.
Also, they are given a hint on the effects of their decisions.
Topics of the Dramas
Laughingly yours, Bianong
Table 3 shows the different topics of the stories in ‘Laughingly yours, Bianong’.
It can be noted that more than half of the story (53.33) were about family relationships
which implies that family relationships play a big role in a Philippine society, followed
by love life (33.33%).
There were only one or two episodes under the other topics.
Table 3. Topics of ‘Laughingly Yours, Bianong’
TOPICS NUMBER
OF
EPISODES PERCENTAGE
(%)
Family Relationships
16
53.33
Love life
10
33.33
Adultery 2
6.66
Poverty 2
6.66
Friendship 1
3.33
Murder 1
3.33
Sexual Harassment
1
3.33
Gambling 1
3.33
Health 1
3.33
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21
Pagsarmingan
Most of the stories of ‘Pagsarmingan’ were about family relationships (Table 4).
It implies that family relationships are still one of the major concerns in the society.
Gambling is not touched in the topics, however it does not imply that gambling activities
have ceased. On the other hand, only one story each was on sexual harassment and
friendship.
Topics of the stories were varied in the dramas depicted. According to Luczon,
topics are like items in a menu that have different recipes for the audience. Further, the
topics should not be concentrated on the same topics so that the listeners will not be
bored.
Table 4. Topics of ‘Pagsarmingan’
TOPICS NUMBER
OF
EPISODES PERCENTAGE
(%)
Family Relationships
14
46.66
Love life
6
20.00
Illness/ Sickness
3
10.00
Adultery 3
10.00
Murder 3
10.00
Poverty 2
3.33
Sexual Harassment
1
6.66
Friendship 1
3.33
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
22
Values Reflected by the Dramas
The values were classified according to what the senders learned from his
experiences. Some were based on what the lessons the host imparts at the end of the
drama.
Laughingly Yours, Bianong
Table 5 shows that the leading values in Laughingly Yours, Bianongwere
courage (53.33) and Respectfulness (53.33). The least value identified was
resourcefulness (3.33). On the other hand, these values may not only be derived from
family relationships but from the other themes as well.
Table 5. Values reflected by ‘Laughingly Yours, Bianong’
VALUES
NUMBER OF EPISODES
PERCENTAGE (%)
Courage 16
53.33
Respectfulness 16
53.33
Forgiveness 10
33.33
Endurance 10
33.33
Industry 9
30.00
True love
9
30.00
Hope 8
26.66
Temperance 7
23.33
Cooperation 7
23.33
Meekness 7
23.33
Loyalty 6
20.00
Enthusiasm 6
20.00
Sacrifice 6
20.00
Trust in God
3
10.00
Resourcefulness 1 3.33
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
23
Courage and trust in God were shown in the episode aired on December 29, 2011
where in a man suffered for a crime he didn’t do but never gave up until he was freed due
to his kindness.
Also, respectfulness was revealed in the episode aired on December 23, 2011
where in a woman never respected a man because he is a bully.
Another is from episode aired on December 9, 2011which showed the bad
treatment of a father to teen agers but at the end, the teen agers saved this father from
harm. Also, cooperation is observed in the episode where in the father started to support
the teen agers in terms of liga.
Endurance, resourcefulness and sacrifice were shown in the episode aired on
December 17, 2011 where a family staying in an apartment was being driven away by
their landlord to the extent that he was threatening the daughter. The daughter tolerated
the landlord and they left by the time she had enough money to pay for their rent.
Industry and enthusiasm were shown in the episode aired on December 2, 2011
where in a house maid was responsible enough on her work even though her female
employee died.
Temperance and hope were observed in the episode aired on December 3, 2011
where in the wife was high pressured due to what her husband did until it resulted to
separation but still, the husband was begging for second chance.
Another is meekness which was shown in the episode aired on December 30,
2011 where in a father never respected his son when he brought home his girlfriend who
was older than him.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
24
Loyalty was shown in the episode aired on December 13, 2011 where in a man
never stick to one which resulted to the impregnation of two women at the same time.
Pagsarmingan
The leading values identified in ‘Pagsarmingan’ were (Table 6) respectfulness
(60%) and forgiveness (60%). These could be related to the major theme of the dramas
which is on family relationships where in forgiveness and respectfulness are needed in a
family.
On the other hand, the value of enthusiasm (6.66%) has the least percent in the
dramas.
Table 6. Values reflected by ‘Pagsarmingan’
VALUES
NUMBER OF EPISODES
PERCENTAGE (%)
Forgiveness 18
60.00
Respectfulness 18
60.00
Courage 11
36.66
True love
11
36.66
Endurance 11
36.66
Loyalty 11
36.66
Sacrifice 10
33.33
Industry 9
30.00
Meekness 6
20.00
Temperance 5
16.66
Cooperation 5
16.66
Hope 5
16.66
Trust in God
4
13.33
Resourcefulness 4 13.33
Enthusiasm 2
6.66
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
25
Forgiveness and true love were shown in the episode aired on December 10, 2011
where in belittled her husband. When she got sick, her husband took care of her until she
realized her wrong deeds and apologized.
Another is respectfulness which was shown in the episode aired on December 12,
2011 where in a man had a mistress while his wife was away. At the end Daniel and his
mistress died.
Courage and endurance were shown in the episode aired on December 6, 2011
where a man did not give up even when his girlfriend left their baby to him.
Loyalty was shown in the episode aired on December 14, 2011 where in a woman
was seducing her sister’s husband after the help she sacrificed for the woman.
Sacrifice and industry were shown in the episode aired on December 24, 2011
where in a wife who gave birth a month ago left just to look for a job that demanded by
her husband.
Meekness and enthusiasm was shown in the episode aired on December 1, 2011
where in a rich woman never boast and was not choosy for a man she would love. She
married his driver who was very protective to her.
Temperance and was shown in the episode aired on December 27, 2011 where in
a man decided to leave his wife due to her laziness.
Cooperation was shown in the episode aired on December 7, 2011 where in a man
did not let the needy lend a money to him if there was no collateral.
Hope and Trust in God were shown in the episode aired on December 13, 2011
where in a man found out that he had a tumor but he was still longing for a miracle. .
Resourcefulness was shown in the episode aired on December 16, 2011 where in
a gay who was driven away by his father searched a job that indeed helped his family.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
SUMMARY, CONCLUSIONS AND RECOMMENDATIONS
Summary
The study was conducted atBomboRadyo-Baguio specifically to determine the
program profile of ‘Pagsarmingan’ and ‘Laughingly Yours, Bianong’; determine how the
stories are sent to the station; enumerate the topics of the dramas; determine the values
communicated by the dramas; and to determine the profile of the story senders of’
Laughingly Yours, Bianong’ in terms of age, sex and civil status.
Key informant interviews were done to gather information from the hosts of the
drama programs, while background interviews were done with the coordinator of the
drama productions, William Luczon and the president of Saleng Productions Company,
Ferdinand Feria. Thirty (30) succeeding episodes from each radio drama were analyzed
using descriptive statistics such as frequency counts and percentage. The study was
conducted from December 2011 to March 2012.
‘Laughingly Yours, Bianong’ is a true-to-life drama that was hosted by Fernando
‘Bianong‘ Ubado and it was first aired in 1989 in DZWX.It was a daily ending comedy
drama for the listeners to share their funny experiences through sending their stories that
could contribute to the listeners’ values and lessons. The last episode was recorded on
December 23, 2011 and the airing will end in March 2012.
‘Pagsarmingan’ (Looking Glass) is a fiction based story founded in the 1970’s. It
is hosted by Remy Balderas. She also writes the scripts since it started and is directed by
Ferdinand Feria. It is a daily ending serious drama focuses on various situations of life
and aimed to teach the listeners a lesson. The stories of ‘Pagsarmingan’ are either
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
27
resolved or open ended which is intended for the listeners to decide on the finale of the
story.
Most of the story senders belonged to age bracket 20 to 29. Majority of them were
females and were single. Moreover, most of them were from Pangasinan.
Stories that demand pieces of advice will be aired first before the stories that only
shared the story senders’ experience. Clarity of the stories being sent is also an
importantcriterionfor easier development of the scripts. Majority of the story senders used
regular mail in sending their stories even with the advent of communication technologies.
Majority of the topics of ‘Laughingly Yours, Bianong’ were about family
relationships and the leading values communicated wererespectfulness (53.33%) and
courage.
On the other hand, the leading topic of ‘Pagsarmingan’ was family relationships
(46.66%) and majority of the values communicated were forgiveness and respectfulness.
Conclusions
Based on the findings of the study, the following conclusions were derived:
1.Drama programs are educational since it may share moral values.
2.Stories from story senders of radio dramasare chosen by the host using
criteria.
3.Family relationshipis the dominant topic of radio drama.
4.Radio dramas teach lessons and values that may help in solving life of
listeners.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
28
Recommendations
The recommendations of the study based on findings are as follows:
1. The drama program should continue to air since these can help story
sendersexpress themselves and/or may help the listeners in managingtheir problems.
2. A listenership study maybe done to validate the need for its continuous
airing.
3. An evaluation of the counseling portion of the drama may be done to
determine whether the advice given and values learned successfully helped listeners with
their problems.
4. The drama production might consider airing dramas under different
developmental topics.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
LITERATURE CITED
ABSOLUTE ASTRONOMY.COM.2011. BomboRadyoPhilippies Overview.Retrieved
December 05, 2011,
fromhttp://www.absoluteastronomy.com/topics/Bombo_Radyo_Philippines.
CHAKAS, A. T. 2007. Content analysis of ‘DagitiTugotiti Dana tiBiag’, a true to life
drama program of BomboRadyo – Baguio. BS Thesis. Benguet State University
La Trinidad, Benguet. Pp. 18-19.
CHIN, B., D. WOLFE, J. COPELAND, M. DUDZINSKI, W. RAY, J. ROYSTER AND
J. WILHELM.2000. Literature:The Reader’s Choice. USA: McGraw-Hill
Companies, Inc. Pp.560-573.
CROOK. T. 1999. Radio Drama Theory and Practice. USA and Canada: Routledge. Pp.3-
11.
DIAMOND, J. 1996.Status and Power in Verbal Interaction: Topic. USA. Pp. 92-95.
DICTIONARY.REFERENCE.COM. 2012.Topic- Definition. Retrieved March 20, 2012,
from http://dictionary.reference.com/browse/topic
DI YANNI, R.2002. Glencoe Literature: Reading Fiction, Poetry, and Drama (5th
edition). New York:McGraw-Hill Companies, Inc.Pp. 1161-1163, 1198-1200.
HAUSMAN, C., P. BENOIT, and L. B. O’DONELL. 2000. Modern Radio Production.
USA: Wadsworth Thomson Learning. P. 223.
JACOBUS, L. A. 1993. The Bedford Introduction to Drama (2nd edition). USA: Charles
H. Christensen.Pp. 1- 22.
LUCZON, W. 2011. Basic Information Regarding the DZWT Drama Program
‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’ (Personal Interview).
ONGKIKO, I. C. and A. G. FLOR. 1998. Introduction to Development
Communication.Philippines: SEAMEO SEARCA and the U.P. Open University,
College, Los Baños, Laguna. Pp. 81-87.
PALUBOS, D. N. 2004. The benefits of radio drama to the vegetable farmers in
Guinaoang, Mankayan, Benguet. BS Thesis. Benguet State University La
Trinidad, Benguet. Pp. 4, 5.
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PUDSOC, A.S. 2005. The values learned by the children in Balbalayang, San Gabriel, La
Union from the drama sarsaritanilola Angela. BS Thesis. Benguet State
University, La Trinidad Benguet. Pp. 25-26.
UNIVERSITY OF THE PHILIPPINES LOS BAÑOS BROADCASTING STAFF. 1979.
A Manual on Radio Broadcasting Department of Development Communication.
College of Agriculture.UPLB College, Laguna.P. 229.
WORDIQ.COM. 2010.Radio Drama-Definition. Retrieved December 05, 2011,
fromhttp://www.wordiq.com/definition/Radio_drama
WRITING.COLOSTATE.EDU. 1993.A Definition of Topic. Retrieved December 20,
2012, from http://writing.colostate.edu/guides/processes/topic/pop2a.cfm
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
APPENDIX A
Gist of the ‘Laughingly Yours, Bianong’
Date
Gist of the Story
Theme
Values
Total
12-1-11
Rita’s Aunt was a gossiper. She put her family at risk. Despite of Family
Forgiveness, Endurance,
4
her attitude, Those people she ruined were the ones who helped problem
Respectfulness, Temperance
her.
12-2-11
Auring was a housemaid. When her female employee died, the Love life
True love, Respectfulness,
5
husband started to like her because of her attitude. Though she
Industry, Enthusiasm,
liked him too, she never confessed it because she was thinking of
Meekness
the people around them.
12-3-11
Rasty doubted to his wife’s love. He made a plan to prove it but Family
Courage, Temperance, Hope
3
unfortunately, it led to a problem which resulted to separation.
problem
12-5-11
Neil left his girlfriend after he discovered she was pregnant. His Love life
Truelove, Forgiveness,
6
girlfriend went home and cared her daughter. Neil went to find his
Courage, Endurance, Loyalty,
girlfriend after how many years. They forgave Neil and accepted
Hope
him.
12-6-11
Lolit’s uncle, a widower, wanted to marry for a second time. He Love life
Courage, cooperation,
5
was so in love with Norma but she’s disappointed with his old age.
Sacrifice, Enthusiasm, Hope
He never surrendered until one time, Norma’s father caught
Bonton’s sweetness to her in their house so they were forced to
marry.
12-7-11
An old man named Motiong never believed in God. He preferred Sickness
Forgiveness, Industry, Trust
3
sleeping than going to church. He was paralyzed then and there he
in God
realized that God really exists.
12-8-11
Harold fooled every single person he knew just to force them to Love life
True love, Forgiveness,
3
marry. One time, he escorted his younger brother to court a woman
Courage
but it was him who married her.
31
12-9-11
Lorna’s father hated teen agers because he believed that they cause Family
Forgiveness, Cooperation,
4
a lot of problems. One day, he met an accident and the teens were problem
Respectfulness, Temperance
the ones who rushed him to hospital. He was so thankful and
realized that his impression regarding youth is wrong.
12-10-11 Rossy’s father was a drunkard. One time when he got drunk, he Family
Temperance, Respectfulness
2
slept in the carabaos’ place unknowingly. A carabao stepped on his problem
foot causing him not to walk normally. After what happened to
him, he never got drunk again.
7
12-12-11 Rolan resigned from his job and went home with her girlfriend. Love life,
True love, Courage,
Rolan’s mother didn’t like his girlfriend. She treated her like a Family
Respectfulness, Meekness,
housemaid when Rolan was not at home. His girlfriend’s father problem
Endurance, Industry, Hope
rescued her, not knowing that the girl belonged to a rich family.
12-13-11 Darwin’s father (widower) was a play boy. He never considered his Family
Loyalty, Forgiveness,
3
son’s advice until two women were looking for his father and problem
Respectfulness
claimed that both of them were impregnated by his father.
12-14-11 Biday’s daughter couldn’t choose the person she will marry so she Family
Respectfulness, Sacrifice
2
gave the decision to her parents. Biday was confused in choosing.
problem
12-15-11 Leanor chose Ben over Larry but at the end, she married Larry Love life,
True love, Forgiveness,
7
because of the help he gave to Leanor the for hospitalization of her Poverty
Courage, Cooperation,
mother.
Endurance, Sacrifice, Loyalty
12-16-11 Tuning had a family but then, he had a mistress. His children Adultery Loyalty,
Temperance
2
advised him to stop it but it was too late since his mistress was
pregnant.
12-17-11 Nora’s family was staying in an apartment. Their landlord was Poverty,
Courage, Endurance,
7
insisting them to move out because they never paid their rent until Gambling
Respectfulness, Sacrifice,
the time that Nora won in jueteng. They paid their rent and
Industry, Hope,
transferred to another apartment and some of the money was used
Resourcefulness
by her brother in going abroad.
12-19-11 Mary Joy’s uncle is married but still longs for other women. His Adultery
True love, Respectfulness,
4
32
wife was fighting his mistresses. Later, her husband died and there
Loyalty, Temperance
were unknown women visiting her husband’s grave.
12-20-11 Glaida’s sister was arranged to marry Romeo but she ran away Family
Forgiveness, Cooperation,
4
with her ex boyfriend whom she loved. Their parents agreed that problem
Respectfulness, Sacrifice,
Glaida will be the one to marry Romeo. Glaida’s sister came back
after he caught that her boyfriend had a wife.
12-21-11 Lani and his husband didn’t last because of his attitude. Elsie, her Family
Forgiveness, Endurance,
5
cousin, was teasing her and was degrading her humanity because of problem
Courage, Respectfulness,
her husband. He came asking for forgiveness. Lani accepted him
Meekness
and she proved that he changed really. On the other hand, Elsie got
married but her husband was imprisoned because he was a
criminal.
12-22-11 Clarita’s parents hated her husband since he was sentenced for life. Family
Courage, Endurance,
4
Clarita didn’t mind her parents but she continued visiting him. The problem
Respectfulness, Loyalty
time she couldn’t tolerate her parents, they went home with her
child to her parents-in-law.
12-23-11 Selmo was a bully and Florence was always taking an advantage to Sexual
Respectfulness, Industry
2
him. She’s always fooling him. She didn’t know that he was harassment
falling for her. Selmo saw Florence alone along the pathway and
there he raped her. Florence was pregnant and she didn’t know
what to do.
12-24-11 Auntie Sper didn’t like Lina, a house maid, for her nephew who Love life,
True love, Courage,
5
was a professional. Later, he courted Lina and sent her to school. Family
Meekness, Industry,
She graduated as a teacher then they married. Auntie Sper felt problem
Enthusiasm
insulted.
12-26-11 Yvonne’s baby was miscarried. Her parents never failed her, Love life
True love, Courage,
5
instead they encouraged her to love again and forget her past.
endurance, Enthusiasm, Hope
Later, she had a text mate who was willing to marry her.
12-27-11 Norma was courted by an old man Bonton. He never gave up until Love life
True love, Courage,
6
Norma accepted him because of his effort.
Cooperation, Sacrifice,
33
Enthusiasm, Hope
12-28-11 Petra’s
parents-in-law didn’t agree with their son’s plan. They Family
Courage, Cooperation,
3
insisted him to go back to his profession. Her husband decided to problem
Industry
plant vegetables. Luckily, they won a jackpot. They bought a house
and a taxi then they surprised his mother. His mother was
overwhelmed and was so happy.
12-29-11 Galdong was accused for a crime he didn’t do. He was sentenced Murder
Courage, Endurance,
5
for a life time. He never lost his faith until the time he was freed
Industry, Trust in God, Hope
due to his good deeds.
12-30-11 Danilo was the favorite son of his father but when he brought home Family
Courage, Endurance,
7
his girlfriend, older than him, his father changed. He didn’t like problem
Respectfulness, Meekness,
Danilo anymore and he didn’t attend his son’s wedding. He also
Industry, Enthusiasm,
refused to give his son’s heritage. Instead of hating his father, he
Temperance
made it as an inspiration until he had his own automotive shop as
their source of living.
12-31-11 Nad’s mother was a gossiper. He was still applying for abroad but Family
Forgiveness, Meekness
2
then his mother gossiped that he departed. Unknowing, Nad’s problem
application was scammed. He got angry but he forgave his mother
and advised her to change.
01-2-12
Tasyo had three children. They had different religious affiliations Family
Cooperation, Respectfulness,
3
and it’s what they were always fighting at. He was confused whom problem
Trust in God
to follow because all of them wanted him to attend their masses.
01-3-12
Obet came home from Saudi when he finished his contract. His Friendship Respectfulness, Meekness
2
friends welcomed him and asked liquor. They fooled Obet until
almost all his money was spent. When his friends noticed that he
got no money anymore, they left him.
01-4-12
Maricel and Josh were married for six years but they never had a Family
Courage, Trust in God
2
child because of some abnormalities. They adopted a child but after Problem
caring their adopted child for seven years, she miraculously got
pregnant.
34
35
APPENDIX B
Gist of the ‘Pagsarmingan’
Date
Gist of the Story
Theme
Values
Total
Dario is the family driver of Carla. Carla’s father wanted her to Love life
True love, Respectfulness,
4
12-1-11
marry a rich man but Carla wanted a simple man. At the end, Dario
Meekness, Enthusiasm
and Carla fell in love and got they married.
12-2-11
Sally is the housemaid of an old lame rich foreigner named Walter. Sexual
Industry, Sacrifice,
4
Sally decided to seduce him so she could ask support once she gets harassment Respectfulness,
pregnant. Unfortunately, he steeply died so Sally failed on her plan.
Trustworthiness
12-3-11
Roger has a wife who’s still studying. In order for his wife to Adultery
True love, Forgiveness,
6
continue her studies, he courted Lovely, a rich woman, with the
Sacrifice, Respectfulness,
consent of his wife. Lovely was so in love with him and she gave
Loyalty, Courage
everything he asked for, until such time that Roger got confused of
whom he loved the most.
12-5-11
Nora started stealing money from her family for her boyfriend so Love life
True love, Respectfulness,
3
that he wouldn’t leave her. One time, she was caught so she left and
Loyalty
worked in the city as a housemaid. She stole the jewelries of her
boss not knowing that there was a CCTV camera in the house. She
was brought to prison for that.
12-6-11
Frank fell in love with Marites, a G.R.O. After she bore their child, Family
True love, Forgiveness,
5
she went back to her work even if Frank was pleading not to do so. problem
Endurance, Courage,
Their child became a doctor while Marites was selling candies
Respectfulness
35
along the road. Their son accepted her when Frank told him the
truth about his mother.
12-7-11
Marcos preferred money rather than going to church. He was Poverty Forgiveness,
Respectfulness,
5
lending money but it needed to have collateral. There was a poor
meekness, Trust in God,
man who wanted to borrow money but he refused to give because
Cooperation
there was no collateral. One day, he got paralyzed and the only
person who helped him was the poor man.
12-8-11
Ferlin got pregnant at a young age. She was afraid of her parents. Murder
True love, Forgiveness,
4
Her boyfriend influenced her to do abortion. Ferlin died after the
Endurance, Trust in God
abortion not knowing that the person who aborted was her real
mother. Her real mother regret for the crime and was imprisoned.
12-9-11
Felisa caught her husband with a mistress. She followed them at Adultery,
Loyalty, Temperance,
4
Manila. She stabbed them both to death and she was imprisoned.
Murder
Respectfulness, Endurance
12-10-11 Marta belittled her husband because he didn’t finish his studies and Family
True love, Forgiveness,
9
was only selling barbecue. She was always yelling at him but when problem
Courage, Cooperation,
Marta got a breast cancer, her husband never left her. Marta
Respectfulness, Sacrifice,
apologized for her wrong deeds.
Meekness, Resourcefulness,
Temperance
12-12-11 Daniel had a mistress while his wife was away. His mistress Remy Adultery
True love, Respectfulness,
4
was fake. She show’s good attitude in front of Daniel. She drove
Loyalty, Temperance
Daniel’s wife away but when Daniel died, Remy was alone in the
house. One night, while Remy was sleeping, the house was burnt
and she’s inside. She was burned and instantly died.
12-13-11 Gabriel hated and never respected his parents. Since he became Family
Loyalty, Forgiveness,
7
rich, he never helped them even if they’re needy. One day, by the problem
Courage, Endurance,
time his wife left him, their baby got sick and that was the time the
Respectfulness, Hope,
doctors discovered that Gabriel had a tumor in his brain. His
Meekness
parents were the only ones who looked after them. He repented
36
then.
12-14-11 Erica was the first child among the three sisters. She always got the Family
Respectfulness, Loyalty
2
things it’s not for her. One day, she seduced her younger sister’s problem
boyfriend. Her younger sister caught her so she drove her away.
Unknowingly, Erica was just adopted.
12-15-11 Marcelo was a widower. He had a young girlfriend but Marcelo’s Family
Forgiveness, Cooperation,
3
family didn’t like her. They locked their father in his room in order problem
Respectfulness,
for him not to meet her. Marcelo was hurt and never ate until he
died.
12-16-11 Feby was a gay and accidentally, he impregnated her friend, Friendship Forgiveness,
Endurance,
5
Nadine. Feby denied the child. Nadine became rich because of her
Respectfulness, Courage,
professional son. Feby was staying in a boarding house, not
Hope
knowing that it belonged to Nadine. Nadine was shocked when she
saw him. Nadine called her son and introduced him to his father.
Feby felt so sorry for his being irresponsible father.
12-17-11 The father of Divina didn’t like her to have a boyfriend because of Family
Courage, Trust in God, Hope 3
what happened to her sister wherein she became mentally ill problem,
because his boyfriend left her. Later, Divina’s father proved that Sickness
her boyfriend was loyal so he let them marry.
12-19-11 By the time Daniel’s father knew that he was gay, He pushed him Family
Forgiveness, Courage,
6
away. Daniel worked in his friend’s parlor and when his father was problem
Resourcefulness, Sacrifice,
paralyzed, he was the one who paid the bills and took care of him.
Endurance, Industry
His father asked for apology and Daniel granted it.
12-20-11 Adones planned to reverse the truth that his wife had the problem Family
Forgiveness, Endurance,
4
on why they couldn’t have a child. Later, his wife was raped then problem
Trust in God, Hope
she got pregnant. Now, she found out the truth. At the end, Adones
accepted the result of the rape as his child.
12-21-11 Manding didn’t know that he had a half brother. Their lives started Family
Forgiveness, Endurance,
4
37
to be familiar to each other when Manding snatched innocently his problem,
Respectfulness, Sacrifice
brother’s bag just for their sick mother.
Sickness
12-22-11 Benji had a relationship with Hilda who’s working in a bar but Sickness
True love, Forgiveness,
4
Benji was unsatisfied and he impregnated another woman. Later,
Loyalty, Industry
Hilda died while Benji was suffering from STD which he got from
Hilda.
12-23-11 Hanna, a runaway bride disappeared together with her ex- Love life
True love, Forgiveness,
6
boyfriend. Edward didn’t lose his hope. He was still waiting for his
Courage, Endurance,
wife-to-be. Edward was inspired until he became a successful
Loyalty, Enthusiasm
business man. Hanna returned to Edward after knowing that her ex
boyfriend was marrying another woman.
12-24-11 Danny’s family was poor. He’s driving his wife to find a job even if Poverty,
Courage, Endurance,
4
it was just a month ago after she gave birth. Rowena was sick of Family
Sacrifice, Industry
hearing Danny’s yells so she insisted to find a job. After her problem
hardship, she became a model of garments and married her boss.
12-26-11 Soraya left her boyfriend just to be with a rich old man. She got a Love life,
True love, Forgiveness,
3
lot of money but she didn’t feel happiness.
Poverty
Loyalty
12-27-11 A spoiled daughter named Sandy got married. Her husband was Family
Industry, Temperance
2
doing the household chores and everything and because of her problem
laziness, her husband left him.
12-28-11 Justin and Benjie were twins. Justin sacrificed his studies in order Poverty,
Forgiveness, Courage,
6
for his brother to study. Justin joined a group of robbers and when Murder
Endurance, Sacrifice,
he left the group, they killed his brother thinking it was him.
Industry, Hope
12-29-11 Iniong was so boastful as his father was sending money from
Forgiveness, Respectfulness, 6
America, comparing to his neighbor who do farming. Iniong’s Family
Sacrifice, Meekness,
father died and so he got no money at all because he had no problem
Industry, Resourcefulness
savings. He was hospitalized when they informed them about the
death of his father. In the end, his neighbor was the one who paid
38
his bills.
12-30-11 Nadine was a domestic helper and her neighbor envied her because Poverty Sacrifice,
Industry,
3
her family’s life did not suffer financially, so she thought of going
Respectfulness,
to abroad too. She asked help to Nadine so she lent her money. Rea
went abroad but unfortunately, her boss treated her badly. Rea went
home with the help of Nadine.
12-31-11 Fatima was in first year college and fell in love with a school Love life
True love, Trustworthiness,
4
janitor. The time she was pregnant, she asked her friend to watch
Respectfulness, Loyalty,
over her husband. Not knowing that Daniel her husband was
courting her friend. Fatima’s father caught them so they left him.
01-2-12
Jorge fell in love with his classmate Emie but Emie’s father Love life
Forgiveness, Courage,
6
rejected him because his father was so boastful. After their
Cooperation, Respectfulness,
graduation, Jorge’s father swallowed his pride just to ask for
Meekness, Resourcefulness
Emie’s hand for his son.
01-3-12
Alexa was married to Ronnie and they had a child. Alexa was very Family
Forgiveness, Sacrifice,
4
lazy so Ronnie was tempted to have a mistress. Alexa caught them problem
Loyalty, Industry,
but instead of getting angry, she pleaded Ronnie to return to her
and promised to change.
01-4-12
Anna was a cruel baby sitter. She was maltreating the baby while Family
Cooperation,
3
the baby’s parents were at work. When they were asking about the problem
Trustworthiness,
bruise of the child, Anna was accusing their neighbor until the
Temperance
parents caught Anna slapped the baby. They exiled her.
39
APPENDIX C
Sample of script of ‘Laughingly Yours, Bianong’
41
42
43
44
APPENDIX D
Sample of script of ‘Laughingly Yours, Bianong’
46
47
48
49
APPENDIX E
Sample of script of ‘Pagsarmingan’
51
52
53
54
APPENDIX F
Sample of script of ‘Pagsarmingan’
56
57
APPENDIX G
GUIDE QUESTIONS
1. What are the objectives of airing ‘Laughingly Yours, Bianong’?
_________ to entertain
_________ to educate
_________ give moral values
_________ help people’s problems
_________ others (specify)
2. How did your drama start?
__________________________________________________________________
__________________________________________________________________
__________________________________________________________________
______________________________.
3. Who write/s the scripts?
4. Who are the talents of the drama?
5. Do you air this drama to other Bombo Radyo stations?
If yes,
where?___________________________________________________________.
6. How many letters are received per week?
7. How are the stories being sent?
______ SMS
______ Letters
______ Email
______ others (specify)
59
8. Do you choose the letters you dramatize?
how?_____________________________________________________________
__________________________________________________________________
__________________________________________________________________
______________________________________________________________
9. Do you choose the themes of the dramas before airing it?
how?_____________________________________________________________
__________________________________________________________________
__________________________________________________________________
__________________________________________________________________
APPENDIX H
GUIDE QUESTIONS
1. What are the objectives of airing ‘Pagsarmingan’?
_________ to entertain
_________ to educate
_________ give moral values
_________ help people’s problems
_________ others (specify)
2. How did your drama start?
__________________________________________________________________
__________________________________________________________________
__________________________________________________________________
______________________________.
3. Who write/s the scripts?
4. Who are the talents of the drama?
5. Who decides the topic?
6. Where do you get ideas for the topics?
APPENDIX I
CODING SHEET
‘LAUGHINGLY YOURS, BIANONG’
Date Title Theme
Values
Total
Total
APPENDIX J
CODING SHEET
‘PAGSARMINGAN’
Date Title Theme
Values
Total
Total
63
LEGEND:
THEMES
LL-
Love
life
FS-
Friendship
FP-
Family
relationships
SN-
Sickness
M-
Murder
A/C-
Adultery
/
Concubinage
SH-
Sexual
harassment P-
Poverty
VALUES
TL-
True
Love L-
Loyalty
FN-
Forgiveness
I-
Industry
C-
Courage
ET-Enthusiasm
CP-
Cooperation
TG-
Trust
in
God
ED-
Endurance H-
Hope
RT-
Respectfulness
RF-
Resourcefulness
S-
Sacrifice
T-
Temperance
MK- Meekness
63
APPENDIX K
Profile of the Letter Senders
DATE
EPISODE# NAME
AGE
SEX
CIVIL
ADDRESS
STATUS
Total
MARTIN, RONALIE KARZTIN C. 2012.Content analysis of ‘Laughingly Yours,
Bianong’ and ‘Pagsarmingan’.Benguet State University, La Trinidad, Benguet.
Adviser: Gretchen Shagami C. Mangahas, BSc
ABSTRACT
The study was conducted to analyze the dramas of ‘Laughingly Yours, Bianong’
and ‘Pagsarmingan’.
The study was conducted from December 2011 to March 2012.
There were 30 daily drama episodes from each drama program of BomboRadyo- Baguio
that were reviewed.
Among the 30 letter senders, majority belonged to the age bracket 20-29 years
old. Majority of them were female and single. Moreover, most of them were from
Pangasinan.
The drama program should continue to air since these can help story senders
express themselves and/or may help the listeners in managing their problems.Also,
listenership study may be done to validate the need for its continuous airing and an
evaluation of the counseling portion of the drama may be done to determine whether the
advice given and values learned successfully helped listeners with their problems.The
drama production might also consider airing dramas under different developmental
topics.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin.2012
TABLE OF CONTENTS
Page
Bibliography..................................................................................................... i
Abstract........................................................................................................... i
Table of Contents............................................................................................
ii
INTRODUCTION..........................................................................................
1
Rationale............................................................................................
1
Statement of the Problem..................................................................
2
Objectives of the Study.....................................................................
3
Importance of the Study....................................................................
3
Scope and Limitation of the Study.................................................
3
REVIEW OF LITERATURE.........................................................................
4
Drama…………………………………............................................
4
Radio
Drama………………………………………….....................
4
Values Communicated by the Drama................................................
5
Topics of the Drama……………………………............................
6
METHODOLOGY.......................................................................................... 8
Locale and Time of the Study..........................................................
8
Subjects of the Study……………………………………………...
8
Respondents of the Study…………………………………………
11
Data
Collection………….……………………………….………..
11
Data
Gathered………………………..……………………………
12
Data
Analysis……………………………………………….…..…
12
RESULTS AND DISCUSSION……………………………………………
13
Profile of the Radio Dramas…………………………………….…
13
Profile of ‘Laughingly Yours, Bianong’…………………………..
13
Aims of the Drama………………………………………...………
14
How the Story Senders Send their Stories…………………...……
14
General Profile of the Story Senders……………………………...
17
Address of the Story Senders.....…………………………………..
18
Profile of ‘Pagsarmingan’………………………………………...
19
Aims of the Drama………………………………………………..
19
Topics of ‘Laughingly Yours, Bianong’……….…………………
20
Topics of ‘Pagsarmingan’…………………………………………
21
Values Refleced by ‘Laughingly Yours, Bianong’………………..
22
Values Refleced by ‘Pagsarmingan’………………………………
24
SUMMARY, CONCLUSIONS AND RECOMMENDATIONS
Summary…………………………………………………………..
26
Conclusions………………………………………………………..
27
Recommendations…………………………………………………
28
LITERATURE CITED………………………………………………….…..
29
APPENDIX……………………………………………….………………....
31
A. Gist of the ‘Laughingly Yours, Bianong’……………………...
31
B. Gist of the ‘Pagsarmingan’…………………………………......
35
C. Sample of Script of ‘Laughingly Yours, Bianong’……….........
40
D. Sample of Script of ‘Laughingly Yours, Bianong’………...…..
45
E. Sample of Script of ‘Pagsarmingan’…………………………...
50
F. Sample of Script of ‘Pagsarmingan’……………………………
55
G. Guide Questions………………………………………………..
58
H. Guide Questions………………………………………………..
60
I. Coding Sheet……………………………………………………
61
J. Coding Sheet……………………………………………………
62
K. Coding Sheet…………………………………………………...
64
INTRODUCTION
Rationale
Radio is a tool that reaches its audience cheaply and rapidly. It is also used as a
daily companion for people who are working in the farms, markets, constructions and
houses. Its main role in a society is to inform the intended listeners of the present events
or issues and to entertain through music, plug, promo, ads and drama.The Philippine
Information Agency (PIA) proved that radio is the most relied upon and most used (cited
by Ongkiko and Flor, 1998). Jacobus(1993), confirmedthat drama both entertains and
instructs.
One of the most popular programs listened to by audience is the radio drama.
Drama is a mimetic action with acting ability at higher standard than in film,
theatre, and television (Crook, 1999).
Radio drama is intended to communicate values and information to the audience.
Furthermore, listening to such radio dramas may awaken an emotional state in the
listeners.
‘Pagsarmingan’ (Looking Glass) and ‘Laughingly Yours, Bianong’ are two of the
daily radio dramas (except Sundays) of BomboRadyo- Baguio. ‘Pagsarmingan’ which
started in 1970s is a fiction- based drama hosted by Remy Balderas. It focuses on various
situations of life and aims to teach the listener a lesson. It is aired from 9:30 to 10:00 in
the morning. Meanwhile, ‘Laughingly Yours, Bianong’ started in 1989. It is a true-to-
life-drama heard from 3:00 to 3:30 in the afternoon. It is hosted by Fernando “Bianong”
Ubado which tells stories from a funny point of view and it is based on the stories of
letter senders (absolute astronomy.com, 2011).
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
2
According to Luczon coordinator of drama productions of BomboRadyo- Baguio,
daily radio dramas are on the top of the ratings since it starts and ends on the same day
which implies that it satisfies the wants of the listeners for a day. He also added that the
dramas contribute much in the overall rating of the listenership.
These dramas can be helpful and interesting not only to the letter senders but also
to the listeners since the hosts share pieces of advice after every drama which they can
relate to.
The content and delivery of the programs contribute to its popularity. Therefore,
there is an existing interest to analyze the content of these programs.
Statement of the Problem
The study aimed to analyze the content of ‘Pagsarmingan’ and ‘Laughingly
Yours, Bianong’.
It specifically answered the following questions:
1. What are the program profiles of ‘Pagsarmingan’ and ‘Laughingly Yours,
Bianong’?
2. How are the stories sent to the station?
3. What is the socio-demographic profile of the letter- senders of Laughingly
Yours, Bianong?
4. What are the topics of the dramas?
5. What are the values communicated by the dramas?
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
3
Objectives of the Study
The study aimed to analyze the content of ‘Pagsarmingan’ and ‘Laughingly
Yours, Bianong’.
It specifically aimed to:
1. Determine the program profiles of ‘Pagsarmingan’ and ‘Laughingly Yours,
Bianong’.
2. Determine how the stories are sent to the station.
3. Determine the socio-demographic profile of the letter- senders of Laughingly
Yours, Bianong.
4. Enumerate the themes of the stories being aired.
5. Determine the values communicated by the dramas.
Importance of the Study
The result of the study may help the drama producers, program planners and radio
program implementers for the improvement of their program. It may also be useful for
the values educators because it provides an additional knowledge and techniques on
teaching good attitude.
Scope and Limitations of the Study
The study focused on the profile of ‘Pagsarmingan’ and ‘Laughingly Yours,
Bianong’, how are the stories sent to the station, topics of the stories being aired, the
values communicated and the socio-demographic profile of the letter senders of
Laughingly Yours, Bianong. It did not include the effects of the dramas to the listeners’
behavior.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
REVIEW OF LITERATURE
Drama
Drama is the art of representing for the pleasure of other events that happened or
we imagine happening (Jacobus, 1993). He added that drama both entertains and instructs
Meanwhile, it is also written to be performed by actors infront of an audience, a
story told mainly through the speech and actions of characters. Accordingly,it also
includes many of the same elements as other narratives, it also has its own unique
elements (Chin et al., 2000). This includes the plot, character, dialogue, staging,
symbolism, and irony, and lastly, the theme (Di Yanni, 2002).
Radio Drama
Radio drama is one of the unique forms of entertainment. It influences the
listener’s attention, emotion and widens one’s imagination (Crook, 1999).
Radio drama became popular all over the world before the widespread access to
television programming. It depends on dialogue, music and sound effects to help the
listener imagine the story in her or his "mind's eye"--in this sense, it resembles reading in
some ways more than audio/visual drama. In the television era, some audio drama has
been produced and marketed that owes much to radio drama, without ever being
broadcast on radio (wordiq.com, 2010).
Moreover, drama is a composition that tells a story through action and dialogue. It
generally involves a conflict: person versus person or person versus society. A drama, its
broadest form has a plot; usually, the plot has a beginning, middle, and end. It includes
dramatic techniques, such as suspense and exposition (Hausmanet al., 2000).
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
5
As said by Luczon (2012), radio drama has a great role in broadcasting. It
convinces its audience through touching their emotions until it will let them realize the
right or wrong and dos and don’ts.
Values Communicated by the Drama
In a drama, there is always a value reflected in it because it is meant for it to give
a moral lesson. It came out on the study of Pudsoc (2005) that his respondents in
Balbalayang San Gabriel, La Union gained 90% generosity and 87% for respectfulness
from the drama program entitled Sarsaritani Lola Angela.
Furthermore, Palubos (2004) added that the leading values that the respondents
learned from radio dramas were love of God (74%), love for family (65%), and solidarity
which include fellowship, cooperation, unity and workmanship.
According to Chakas (2007),values are classified as follows:
True
Love-
a real feeling despite of differences
Forgiveness-readiness to pardon
Courage-fearlessness or bravery
Cooperation-helping, participating or being concern
Endurance-being strong and not giving up easily
Respectfulness-giving considerations
Sacrifice-prioritizing the must
Loyalty-faithfulness
Industry-hard-working
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
6
Enthusiasm-warm hearted
Trust in God-obeying God and his words
Hope-being optimistic
Resourcefulness-alertness
Temperance-moderation or self-restraint in action
Topics of the Drama
According to Diamond (1996), the term has varying uses and it is universally
recognized in the pre-theoretical sense as synonymous with “theme” or what is being
talked about. Additionally, topic is defined as a subject of conversation or discussion
(dictionary.reference.com, 2012).
Moreover, it is the main organizing principle of a discussion, either verbal or
written. Topics offer us an occasion for speaking or writing and a focus which governs
what we say. They are the subject matter of our conversations, and the avenues by which
we arrive at other subjects of conversations. Consider, for instance, a recent class
discussion. Although your instructor determined what topic you discussed initially, some
students probably asked questions that led to other topics. As the subjects of our
discussions lead to related subjects, so do the topics we write about lead to related topics
in our academic studies. However, unlike the verbal conversations we have, each
individual piece of writing we produce usually focuses on a single topic. Most effective
writers learn that when they present a well-defined, focused, and developed topic, they do
a better job of holding their readers' attention and presenting appropriate information than
if they had not attempted to place boundaries on the subject of their writing
(writing.colostate.edu, 1993).
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
7
The following classifications of topic are based from Chakas (2007):
Love life-an intense feeling of a deep affection for a person
Family problem-misunderstandings between the family members
Adultery/ Concubinage-an affair between a married person and a person
Sexual harassment-abusing a person in private body parts
Friendship-a mutual attachment
Health- the physical condition of one’s body
Murder-the offense of unlawfully killing a human being with definite purpose
formed beforehand
Poverty- hardship of life in terms of basic needs
Operational Definition of Terms
Story- sender- refers to listeners who send their stories.
Story- based on true to life experiences
-sent by story senders
Listeners- includes people who listen to ‘Laughingly Yours, Bianong’ and
‘Pagsarmingan’
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
METHODOLOGY
Locale and Time of the Study
The study was conductedat BomboRadyo- Baguio and in La Trinidad, where the
researcher listened to the two dramas, ‘Pagsarmingan’ and ‘Laughingly Yours, Bianong’.
Also, interviews were done at BomboRadyo- Baguio station.
La Trinidad (Figure 1) is made accessible to the thirteen municipalities of the
province by five highway systems such as: Mountain trail on the northeast, Mankayan
road on the north, Kennon road on the south, Kayapa road on the southeast and
Naguillanroad or Quirino Highway on the west. The town is bounded on the east by the
municipality of Itogon and the north by the municipality of Tublay and on the west by the
municipalities of Sablan and Tuba, and on the South by Baguio City. The town has an
area of 7,877.416 hectares and it is composed of 16 barangays.
DZWX- BomboRadyo Baguio (Figure 2) is situated at # 32 Lourdes Subdivision,
Dominican Hill and the transmitter is built at Tam-awanPinsao, Baguio City. A ten
minute ride and twenty minutes walk from the Central Public Market of Baguio City.
The study was conducted from December 2011 to March 2012.
Subjects of the Study
Thirty (30) succeeding episodes from each radio drama, with a total of sixty (60),
served as the samples that were used in the study. Particularly, episodes of December
2011 and three episodes from January 2012.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
9
Figure 1. Map of La Trinidad, Benguet showing the locale of the study
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
10
DZWX
Figure 2.Map of Baguio City showing the station DZWX- BomboRadyo
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
11
Respondents of the Study
The key informants of the study were the hosts of the two programs ‘Pagsarmingan’ and
‘Laughingly Yours, Bianong’ who were Remy Balderas and Fernando Ubado,
respectively.William Luczon, coordinator of Drama Productions and Ferdinand Feria,
president of the Saleng Productions were included as key informants.
Data Collection
Key informant interviews of the hosts were used for the necessary information in
gathering data while the rest of the data on the drama contents such as the topics, values
and the profile of the story senders of ‘Laughingly Yours, Bianong’ and
‘Pagsarmingan’including their age, sex and civil status were collected by the researcher
through listening to the dramas for thirty consecutive days using USB player while some
were read through the scripts and some were heard from the radio. For the follow up
questions, cell phone calls and text messaging were used.
Additionally, a coding sheet was used in gathering the topics and values of the
dramas for a better result. Values according to Chakas’ (2007) classification include true
love, forgiveness, courage cooperation, endurance, respectfulness, sacrifice, loyalty,
industry, enthusiasm, trust in God, hope, resourcefulness, meekness and temperance. The
values were classified using content analysis according to what the senders learned from
their experiences. Some were based on what lessons the host imparts at the end of the
drama. Topics were classified according to love life, family problem,
adultery/concubinage, sexual harassment, friendship and health.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
12
Data Gathered
The data gathered were the Program profiles of ‘Pagsarmingan’ and ‘Laughingly
Yours, Bianong’, how the stories are sent to the station, the topics of the dramas and the
values that are communicated by the dramas. It also included the socio- demographic
profiles of the letter senders to Laughingly Yours, Bianong’ such as their age, sex and
civil status.
Data Analysis
The data gathered were tabulated and analyzed through frequency counts and
percentages. Descriptive analysis was also used in discussing the results.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
RESULTS AND DISCUSSION
Profile of the Radio Dramas
‘Laughingly Yours, Bianong’
It is adaily ending comedy drama(except Sundays). It is heard from 3:30 to 4:00
in the afternoon and is hosted by Ferdinand “Bianong” Ubado.
The drama was first heard on air in 1989 andthe title was proposed by the late
manager of BomboRadyo-Baguio,CrisostomoIllustre. The name ‘MangBianong’ came
from Ubado’s radio name who served as the first host of the drama. Illustre
advisedUbado to start a daily ending comedy drama where the listeners would be
involved by sending and sharing their funny experiences through letters. After airing for
some time, the station learned that this drama was known and loved by the listeners until
it was replayed in other Northern Luzon stations of Bomboin Dagupan, La Union, Vigan,
Laoag, Tuguegaraoand Isabela. Additionally, Ubado was not only the host but also the
director and scriptwriter of the said drama.
The letters that were sent to the Bombo station and to Ubado were his basis in
making the scripts that will be dramatized. He submitsthe scriptsto the Saleng
Productions Company for recording while the letters will be filed so that no other people
will read it.Ubado is the one choosing the stories that are to be aired.
The talents of Saleng Productions Company who produce the drama are Peri
Claro, Eddie Bona, Robin Crisostomo, Emily Kalika, JovieDupais and Gina Almoyte.
The first dramas that were aired came from the story senders of DZWX-Baguio
City. Afterward, there were other stories from senders coming from different regions of
Luzon.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
14
Ubado was entrusted by the story senders for their secrets in life and their
experiences. He was never replaced as the host since 1989 until the end of the episode.
The last episode of the program was recorded on December 23, 2011 ending the 22 years
of airing.
Aims of the drama.‘Laughingly yours, Bianong’ is made to share amusement or to
entertain the listeners.This program was created for the listeners to share their memorable
funny experiences in their lives. Moreover, this program can be a venue for story senders
to reword their funny stories so that other listeners can learn from them. Further,because
some people are ashamed to share their experiences to others in face to face
conversations,‘Laughingly Yours, Bianong’ became a venue for these people to share
their stories because the listeners assure that their identities and secrets are protected.
Luczonadded that while listeners are being entertained, they will also gain moral
values because the stories tell about the different aspects of life. In this way, they will be
given suggestions on what to do with their own troubles. This can also serve as a lesson
and as a model for them.
After the airing of each episode of ‘Laughingly Yours, Bianong’, it is followed by
Ubado’s advice to the story senders and to the listeners so that they could also relate to
the aired drama. The pieces of advice that Ubado shared may help them manage their
problems.
How story senders send their stories. Originally, story senders dominantly used
regular mails to send their letters to the program, but with the advent of communication
technologies, some story senders would rather send their stories through text
messaging.Others also share their stories personally to the host. Feria estimated that in a
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
15
month, 80% used regular mail, 16.66% used cell phones and 3.33% orally shared their
stories. This shows that majority of the story senders prefer writing their stories with
complete information.
Story senders have different ways of writing their stories. Some purely narrate it
while others prefer following the way the drama is aired where there are dialogues.
There are different types of stories being received by Ubado. Some are seeking
for advice such as in family problems, relationship problems and some are already
resolved.
However, e-mail was not used to send their stories because the host did not use e-
mail address for receiving these letters.
Story senders began sending their stories through regular mail since it first started
airing. According to Ubado, it is the best way of sending stories because it contains exact
information and is easier to make a script for it.
Mail is sent to the DZWX-BomboRadyo, # 87 Lourdes Subdivision, Baguio City
while some of the story senders are handed to Ubado personally especially for lowlanders
who are from the same province as him.
Through the influence of technology, senders send their stories through text
massaging to the personal number of Ubado while some are sent to the BomboRadyo-
Baguio’s official cellphone numbers. The stories that were sent will be processed.Ubado
will polish the story. He adds details and humor to make it a comedy drama and then he
will write a script.He will delete the text message when it is done to avoid confusion if
which story is done.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
16
Few story senders preferred sharing their stories orally to Ubado at the station of
BomboRadyo- Baguio or at his house for those who know him. The drama productions
will let the person write his story in case Ubado is not at the station.
In choosing which story to air, Ubado does not follow the first come- first serve
basis, instead, he prioritized the letters that badly needs an advice followed by the letters
that were already resolved. Also, Ubado encourage listeners to share their funny
experiences after the end of his program and any drama from BomboRadyo- Baguio.
Furthermore, Ubado calls or texts a story sender if he has a question regarding the
story sent or for additional information and he does not need to reply to the story senders
unless the story is incomplete. Ubado’s advice, reaction and gratitude to the story senders
are expressed just after the drama.
Stories that have lessons and humor even if it criticizes military and government
were chosen as long as the people are informed of the situations and help them realize
their mistakes. He added that there are really specific stories to be aired based on
occasions such as Christmas, New Year, Valentine’s Day and All Souls Day.
Stories that are too sensitive which could lead to conflicts were disregarded
including the letters that are not legible.
Ubado works only on Monday, Wednesday and Friday. He records seven scripts
in a day for advancement. He types the scripts through typewriter and gives the scripts to
the Saleng Productions Company for recording while he files the letters for safety
because he does not want others to read it. The scripts that are already recorded are filed
and then the Saleng Productions Company will dispose after six months. Also, the
dramas that are saved in the computer for six months will be deleted.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
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17
General Profile of the Story Senders. Table 1 shows the general profile of the
story senders based on the scripts and the dramas aired. The information is based from
the drama aired and also in the scripts. Among the 30 letter senders, 60% belonged to the
age bracket 20-29 years old while 10% belonged to 40-49 years old. Majority (66.66%)
of them were female and single (56.66%).
Out of this information, there is a possibility that the listeners of the program are
those with the same profile as the letter senders.
Table 1. General profile of the story senders
CHARACTERISTICS NUMBER
OF
EPISODES
PERCENTAGE (%)
(n=30)
Age
20 to 29 years old
18
60.00
30 to 39 years old
7
23.33
40 to 49 years old
3
10.00
50 to 59 years old
2
6.66
TOTAL 30
100.00
Sex
Female
20
66.66
Male
10
33.33
TOTAL 30
100.00
Civil Status
Single
17
56.66
Married
12
40.00
Widower
1
3.33
TOTAL 30
100.00
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
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18
Address of the Story Senders.Table 2 shows that the story senders were mostly
from Pangasinan (23.33%). This supports Luczon’s statement that the listeners and story-
senders of the program are usually lowlanders. It can be noted that the story senders were
from 10 provinces over Northern Luzon. There were four stories whose story senders’
addresses were not known.
Table 2. Province of the story senders
PROVINCE NUMBER
OF
EPISODES
PERCENTAGE (%)
(n=30)
Pangasinan 7
23.33
La Union
5
16.66
Baguio
4
13.33
Not known
4
13.33
Isabela 3
10.00
Ilocos Sur
2
6.66
Ilocos Norte
1
3.33
Nueva Vizcaya
1
3.33
Quirino Province
1
3.33
Benguet 1
3.33
Cagayan City
1
3.33
TOTAL 30
100
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
19
Profile of ‘Pagsarmingan’
‘Pagsarmingan’ (Looking Glass) is a fiction based serious drama hosted by Remy
Balderas.It is heard through radio from Monday to Saturday at 9:30 to 10:00 in the
morning and ends daily.
‘Pagsarmingan’ started airing in the 1970’s. During this, the management was
deciding to create a daily fiction based drama. The drama productions came up with the
title ‘Pagsarmingan’and Remy Balderas was chosen to be the host of the drama.Balderas
first worked as announcer of BomboRadyo- Baguio but gave it up when she was asked to
host ‘Pagsarmingan’.
The drama focused on various aspects of people’s life but mostly are about family
relationships where in the listeners can still relate from the stories. ‘Pagsarmingan’ is
either a resolved or an open ended story where the listeners are given the chance to
predict its ending.
Balderas decides on the topic for the drama and writes the scripts for it. After
finishing the scripts, she gives it to Saleng Productions for recording. The talents of the
productions are Peri Claro, Eddie Bona, Robin Crisostomo, Emily Kalika, JovieDupais
and Gina Almoyte and directed by Ferdinand Feria.
Aims of the drama.As said by Luczon, daily dramas contribute significantly to the
rating of BomboRadyo- Baguio. In this case, people show that they are entertained aside
from the lessons they gain. However, listeners can hear dramas while they are doing their
field work or household chores.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
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20
‘Pagsarmingan’ is a fiction based story but it still leaves life lessons for the listeners to
consider. Further, the drama gives an idea on how the listeners overcome their problems.
Also, they are given a hint on the effects of their decisions.
Topics of the Dramas
Laughingly yours, Bianong
Table 3 shows the different topics of the stories in ‘Laughingly yours, Bianong’.
It can be noted that more than half of the story (53.33) were about family relationships
which implies that family relationships play a big role in a Philippine society, followed
by love life (33.33%).
There were only one or two episodes under the other topics.
Table 3. Topics of ‘Laughingly Yours, Bianong’
TOPICS NUMBER
OF
EPISODES PERCENTAGE
(%)
Family Relationships
16
53.33
Love life
10
33.33
Adultery 2
6.66
Poverty 2
6.66
Friendship 1
3.33
Murder 1
3.33
Sexual Harassment
1
3.33
Gambling 1
3.33
Health 1
3.33
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
21
Pagsarmingan
Most of the stories of ‘Pagsarmingan’ were about family relationships (Table 4).
It implies that family relationships are still one of the major concerns in the society.
Gambling is not touched in the topics, however it does not imply that gambling activities
have ceased. On the other hand, only one story each was on sexual harassment and
friendship.
Topics of the stories were varied in the dramas depicted. According to Luczon,
topics are like items in a menu that have different recipes for the audience. Further, the
topics should not be concentrated on the same topics so that the listeners will not be
bored.
Table 4. Topics of ‘Pagsarmingan’
TOPICS NUMBER
OF
EPISODES PERCENTAGE
(%)
Family Relationships
14
46.66
Love life
6
20.00
Illness/ Sickness
3
10.00
Adultery 3
10.00
Murder 3
10.00
Poverty 2
3.33
Sexual Harassment
1
6.66
Friendship 1
3.33
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
22
Values Reflected by the Dramas
The values were classified according to what the senders learned from his
experiences. Some were based on what the lessons the host imparts at the end of the
drama.
Laughingly Yours, Bianong
Table 5 shows that the leading values in Laughingly Yours, Bianongwere
courage (53.33) and Respectfulness (53.33). The least value identified was
resourcefulness (3.33). On the other hand, these values may not only be derived from
family relationships but from the other themes as well.
Table 5. Values reflected by ‘Laughingly Yours, Bianong’
VALUES
NUMBER OF EPISODES
PERCENTAGE (%)
Courage 16
53.33
Respectfulness 16
53.33
Forgiveness 10
33.33
Endurance 10
33.33
Industry 9
30.00
True love
9
30.00
Hope 8
26.66
Temperance 7
23.33
Cooperation 7
23.33
Meekness 7
23.33
Loyalty 6
20.00
Enthusiasm 6
20.00
Sacrifice 6
20.00
Trust in God
3
10.00
Resourcefulness 1 3.33
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
23
Courage and trust in God were shown in the episode aired on December 29, 2011
where in a man suffered for a crime he didn’t do but never gave up until he was freed due
to his kindness.
Also, respectfulness was revealed in the episode aired on December 23, 2011
where in a woman never respected a man because he is a bully.
Another is from episode aired on December 9, 2011which showed the bad
treatment of a father to teen agers but at the end, the teen agers saved this father from
harm. Also, cooperation is observed in the episode where in the father started to support
the teen agers in terms of liga.
Endurance, resourcefulness and sacrifice were shown in the episode aired on
December 17, 2011 where a family staying in an apartment was being driven away by
their landlord to the extent that he was threatening the daughter. The daughter tolerated
the landlord and they left by the time she had enough money to pay for their rent.
Industry and enthusiasm were shown in the episode aired on December 2, 2011
where in a house maid was responsible enough on her work even though her female
employee died.
Temperance and hope were observed in the episode aired on December 3, 2011
where in the wife was high pressured due to what her husband did until it resulted to
separation but still, the husband was begging for second chance.
Another is meekness which was shown in the episode aired on December 30,
2011 where in a father never respected his son when he brought home his girlfriend who
was older than him.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
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24
Loyalty was shown in the episode aired on December 13, 2011 where in a man
never stick to one which resulted to the impregnation of two women at the same time.
Pagsarmingan
The leading values identified in ‘Pagsarmingan’ were (Table 6) respectfulness
(60%) and forgiveness (60%). These could be related to the major theme of the dramas
which is on family relationships where in forgiveness and respectfulness are needed in a
family.
On the other hand, the value of enthusiasm (6.66%) has the least percent in the
dramas.
Table 6. Values reflected by ‘Pagsarmingan’
VALUES
NUMBER OF EPISODES
PERCENTAGE (%)
Forgiveness 18
60.00
Respectfulness 18
60.00
Courage 11
36.66
True love
11
36.66
Endurance 11
36.66
Loyalty 11
36.66
Sacrifice 10
33.33
Industry 9
30.00
Meekness 6
20.00
Temperance 5
16.66
Cooperation 5
16.66
Hope 5
16.66
Trust in God
4
13.33
Resourcefulness 4 13.33
Enthusiasm 2
6.66
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
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25
Forgiveness and true love were shown in the episode aired on December 10, 2011
where in belittled her husband. When she got sick, her husband took care of her until she
realized her wrong deeds and apologized.
Another is respectfulness which was shown in the episode aired on December 12,
2011 where in a man had a mistress while his wife was away. At the end Daniel and his
mistress died.
Courage and endurance were shown in the episode aired on December 6, 2011
where a man did not give up even when his girlfriend left their baby to him.
Loyalty was shown in the episode aired on December 14, 2011 where in a woman
was seducing her sister’s husband after the help she sacrificed for the woman.
Sacrifice and industry were shown in the episode aired on December 24, 2011
where in a wife who gave birth a month ago left just to look for a job that demanded by
her husband.
Meekness and enthusiasm was shown in the episode aired on December 1, 2011
where in a rich woman never boast and was not choosy for a man she would love. She
married his driver who was very protective to her.
Temperance and was shown in the episode aired on December 27, 2011 where in
a man decided to leave his wife due to her laziness.
Cooperation was shown in the episode aired on December 7, 2011 where in a man
did not let the needy lend a money to him if there was no collateral.
Hope and Trust in God were shown in the episode aired on December 13, 2011
where in a man found out that he had a tumor but he was still longing for a miracle. .
Resourcefulness was shown in the episode aired on December 16, 2011 where in
a gay who was driven away by his father searched a job that indeed helped his family.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
SUMMARY, CONCLUSIONS AND RECOMMENDATIONS
Summary
The study was conducted atBomboRadyo-Baguio specifically to determine the
program profile of ‘Pagsarmingan’ and ‘Laughingly Yours, Bianong’; determine how the
stories are sent to the station; enumerate the topics of the dramas; determine the values
communicated by the dramas; and to determine the profile of the story senders of’
Laughingly Yours, Bianong’ in terms of age, sex and civil status.
Key informant interviews were done to gather information from the hosts of the
drama programs, while background interviews were done with the coordinator of the
drama productions, William Luczon and the president of Saleng Productions Company,
Ferdinand Feria. Thirty (30) succeeding episodes from each radio drama were analyzed
using descriptive statistics such as frequency counts and percentage. The study was
conducted from December 2011 to March 2012.
‘Laughingly Yours, Bianong’ is a true-to-life drama that was hosted by Fernando
‘Bianong‘ Ubado and it was first aired in 1989 in DZWX.It was a daily ending comedy
drama for the listeners to share their funny experiences through sending their stories that
could contribute to the listeners’ values and lessons. The last episode was recorded on
December 23, 2011 and the airing will end in March 2012.
‘Pagsarmingan’ (Looking Glass) is a fiction based story founded in the 1970’s. It
is hosted by Remy Balderas. She also writes the scripts since it started and is directed by
Ferdinand Feria. It is a daily ending serious drama focuses on various situations of life
and aimed to teach the listeners a lesson. The stories of ‘Pagsarmingan’ are either
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
27
resolved or open ended which is intended for the listeners to decide on the finale of the
story.
Most of the story senders belonged to age bracket 20 to 29. Majority of them were
females and were single. Moreover, most of them were from Pangasinan.
Stories that demand pieces of advice will be aired first before the stories that only
shared the story senders’ experience. Clarity of the stories being sent is also an
importantcriterionfor easier development of the scripts. Majority of the story senders used
regular mail in sending their stories even with the advent of communication technologies.
Majority of the topics of ‘Laughingly Yours, Bianong’ were about family
relationships and the leading values communicated wererespectfulness (53.33%) and
courage.
On the other hand, the leading topic of ‘Pagsarmingan’ was family relationships
(46.66%) and majority of the values communicated were forgiveness and respectfulness.
Conclusions
Based on the findings of the study, the following conclusions were derived:
1.Drama programs are educational since it may share moral values.
2.Stories from story senders of radio dramasare chosen by the host using
criteria.
3.Family relationshipis the dominant topic of radio drama.
4.Radio dramas teach lessons and values that may help in solving life of
listeners.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
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28
Recommendations
The recommendations of the study based on findings are as follows:
1. The drama program should continue to air since these can help story
sendersexpress themselves and/or may help the listeners in managingtheir problems.
2. A listenership study maybe done to validate the need for its continuous
airing.
3. An evaluation of the counseling portion of the drama may be done to
determine whether the advice given and values learned successfully helped listeners with
their problems.
4. The drama production might consider airing dramas under different
developmental topics.
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
LITERATURE CITED
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December 05, 2011,
fromhttp://www.absoluteastronomy.com/topics/Bombo_Radyo_Philippines.
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La Trinidad, Benguet. Pp. 18-19.
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Companies, Inc. Pp.560-573.
CROOK. T. 1999. Radio Drama Theory and Practice. USA and Canada: Routledge. Pp.3-
11.
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DICTIONARY.REFERENCE.COM. 2012.Topic- Definition. Retrieved March 20, 2012,
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edition). New York:McGraw-Hill Companies, Inc.Pp. 1161-1163, 1198-1200.
HAUSMAN, C., P. BENOIT, and L. B. O’DONELL. 2000. Modern Radio Production.
USA: Wadsworth Thomson Learning. P. 223.
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H. Christensen.Pp. 1- 22.
LUCZON, W. 2011. Basic Information Regarding the DZWT Drama Program
‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’ (Personal Interview).
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Guinaoang, Mankayan, Benguet. BS Thesis. Benguet State University La
Trinidad, Benguet. Pp. 4, 5.
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PUDSOC, A.S. 2005. The values learned by the children in Balbalayang, San Gabriel, La
Union from the drama sarsaritanilola Angela. BS Thesis. Benguet State
University, La Trinidad Benguet. Pp. 25-26.
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WORDIQ.COM. 2010.Radio Drama-Definition. Retrieved December 05, 2011,
fromhttp://www.wordiq.com/definition/Radio_drama
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2012, from http://writing.colostate.edu/guides/processes/topic/pop2a.cfm
Content analysis of ‘Laughingly Yours, Bianong’ and ‘Pagsarmingan’/
RonalieKarztin C. Martin. 2012
APPENDIX A
Gist of the ‘Laughingly Yours, Bianong’
Date
Gist of the Story
Theme
Values
Total
12-1-11
Rita’s Aunt was a gossiper. She put her family at risk. Despite of Family
Forgiveness, Endurance,
4
her attitude, Those people she ruined were the ones who helped problem
Respectfulness, Temperance
her.
12-2-11
Auring was a housemaid. When her female employee died, the Love life
True love, Respectfulness,
5
husband started to like her because of her attitude. Though she
Industry, Enthusiasm,
liked him too, she never confessed it because she was thinking of
Meekness
the people around them.
12-3-11
Rasty doubted to his wife’s love. He made a plan to prove it but Family
Courage, Temperance, Hope
3
unfortunately, it led to a problem which resulted to separation.
problem
12-5-11
Neil left his girlfriend after he discovered she was pregnant. His Love life
Truelove, Forgiveness,
6
girlfriend went home and cared her daughter. Neil went to find his
Courage, Endurance, Loyalty,
girlfriend after how many years. They forgave Neil and accepted
Hope
him.
12-6-11
Lolit’s uncle, a widower, wanted to marry for a second time. He Love life
Courage, cooperation,
5
was so in love with Norma but she’s disappointed with his old age.
Sacrifice, Enthusiasm, Hope
He never surrendered until one time, Norma’s father caught
Bonton’s sweetness to her in their house so they were forced to
marry.
12-7-11
An old man named Motiong never believed in God. He preferred Sickness
Forgiveness, Industry, Trust
3
sleeping than going to church. He was paralyzed then and there he
in God
realized that God really exists.
12-8-11
Harold fooled every single person he knew just to force them to Love life
True love, Forgiveness,
3
marry. One time, he escorted his younger brother to court a woman
Courage
but it was him who married her.
31
12-9-11
Lorna’s father hated teen agers because he believed that they cause Family
Forgiveness, Cooperation,
4
a lot of problems. One day, he met an accident and the teens were problem
Respectfulness, Temperance
the ones who rushed him to hospital. He was so thankful and
realized that his impression regarding youth is wrong.
12-10-11 Rossy’s father was a drunkard. One time when he got drunk, he Family
Temperance, Respectfulness
2
slept in the carabaos’ place unknowingly. A carabao stepped on his problem
foot causing him not to walk normally. After what happened to
him, he never got drunk again.
7
12-12-11 Rolan resigned from his job and went home with her girlfriend. Love life,
True love, Courage,
Rolan’s mother didn’t like his girlfriend. She treated her like a Family
Respectfulness, Meekness,
housemaid when Rolan was not at home. His girlfriend’s father problem
Endurance, Industry, Hope
rescued her, not knowing that the girl belonged to a rich family.
12-13-11 Darwin’s father (widower) was a play boy. He never considered his Family
Loyalty, Forgiveness,
3
son’s advice until two women were looking for his father and problem
Respectfulness
claimed that both of them were impregnated by his father.
12-14-11 Biday’s daughter couldn’t choose the person she will marry so she Family
Respectfulness, Sacrifice
2
gave the decision to her parents. Biday was confused in choosing.
problem
12-15-11 Leanor chose Ben over Larry but at the end, she married Larry Love life,
True love, Forgiveness,
7
because of the help he gave to Leanor the for hospitalization of her Poverty
Courage, Cooperation,
mother.
Endurance, Sacrifice, Loyalty
12-16-11 Tuning had a family but then, he had a mistress. His children Adultery Loyalty,
Temperance
2
advised him to stop it but it was too late since his mistress was
pregnant.
12-17-11 Nora’s family was staying in an apartment. Their landlord was Poverty,
Courage, Endurance,
7
insisting them to move out because they never paid their rent until Gambling
Respectfulness, Sacrifice,
the time that Nora won in jueteng. They paid their rent and
Industry, Hope,
transferred to another apartment and some of the money was used
Resourcefulness
by her brother in going abroad.
12-19-11 Mary Joy’s uncle is married but still longs for other women. His Adultery
True love, Respectfulness,
4
32
wife was fighting his mistresses. Later, her husband died and there
Loyalty, Temperance
were unknown women visiting her husband’s grave.
12-20-11 Glaida’s sister was arranged to marry Romeo but she ran away Family
Forgiveness, Cooperation,
4
with her ex boyfriend whom she loved. Their parents agreed that problem
Respectfulness, Sacrifice,
Glaida will be the one to marry Romeo. Glaida’s sister came back
after he caught that her boyfriend had a wife.
12-21-11 Lani and his husband didn’t last because of his attitude. Elsie, her Family
Forgiveness, Endurance,
5
cousin, was teasing her and was degrading her humanity because of problem
Courage, Respectfulness,
her husband. He came asking for forgiveness. Lani accepted him
Meekness
and she proved that he changed really. On the other hand, Elsie got
married but her husband was imprisoned because he was a
criminal.
12-22-11 Clarita’s parents hated her husband since he was sentenced for life. Family
Courage, Endurance,
4
Clarita didn’t mind her parents but she continued visiting him. The problem
Respectfulness, Loyalty
time she couldn’t tolerate her parents, they went home with her
child to her parents-in-law.
12-23-11 Selmo was a bully and Florence was always taking an advantage to Sexual
Respectfulness, Industry
2
him. She’s always fooling him. She didn’t know that he was harassment
falling for her. Selmo saw Florence alone along the pathway and
there he raped her. Florence was pregnant and she didn’t know
what to do.
12-24-11 Auntie Sper didn’t like Lina, a house maid, for her nephew who Love life,
True love, Courage,
5
was a professional. Later, he courted Lina and sent her to school. Family
Meekness, Industry,
She graduated as a teacher then they married. Auntie Sper felt problem
Enthusiasm
insulted.
12-26-11 Yvonne’s baby was miscarried. Her parents never failed her, Love life
True love, Courage,
5
instead they encouraged her to love again and forget her past.
endurance, Enthusiasm, Hope
Later, she had a text mate who was willing to marry her.
12-27-11 Norma was courted by an old man Bonton. He never gave up until Love life
True love, Courage,
6
Norma accepted him because of his effort.
Cooperation, Sacrifice,
33
Enthusiasm, Hope
12-28-11 Petra’s
parents-in-law didn’t agree with their son’s plan. They Family
Courage, Cooperation,
3
insisted him to go back to his profession. Her husband decided to problem
Industry
plant vegetables. Luckily, they won a jackpot. They bought a house
and a taxi then they surprised his mother. His mother was
overwhelmed and was so happy.
12-29-11 Galdong was accused for a crime he didn’t do. He was sentenced Murder
Courage, Endurance,
5
for a life time. He never lost his faith until the time he was freed
Industry, Trust in God, Hope
due to his good deeds.
12-30-11 Danilo was the favorite son of his father but when he brought home Family
Courage, Endurance,
7
his girlfriend, older than him, his father changed. He didn’t like problem
Respectfulness, Meekness,
Danilo anymore and he didn’t attend his son’s wedding. He also
Industry, Enthusiasm,
refused to give his son’s heritage. Instead of hating his father, he
Temperance
made it as an inspiration until he had his own automotive shop as
their source of living.
12-31-11 Nad’s mother was a gossiper. He was still applying for abroad but Family
Forgiveness, Meekness
2
then his mother gossiped that he departed. Unknowing, Nad’s problem
application was scammed. He got angry but he forgave his mother
and advised her to change.
01-2-12
Tasyo had three children. They had different religious affiliations Family
Cooperation, Respectfulness,
3
and it’s what they were always fighting at. He was confused whom problem
Trust in God
to follow because all of them wanted him to attend their masses.
01-3-12
Obet came home from Saudi when he finished his contract. His Friendship Respectfulness, Meekness
2
friends welcomed him and asked liquor. They fooled Obet until
almost all his money was spent. When his friends noticed that he
got no money anymore, they left him.
01-4-12
Maricel and Josh were married for six years but they never had a Family
Courage, Trust in God
2
child because of some abnormalities. They adopted a child but after Problem
caring their adopted child for seven years, she miraculously got
pregnant.
34
35
APPENDIX B
Gist of the ‘Pagsarmingan’
Date
Gist of the Story
Theme
Values
Total
Dario is the family driver of Carla. Carla’s father wanted her to Love life
True love, Respectfulness,
4
12-1-11
marry a rich man but Carla wanted a simple man. At the end, Dario
Meekness, Enthusiasm
and Carla fell in love and got they married.
12-2-11
Sally is the housemaid of an old lame rich foreigner named Walter. Sexual
Industry, Sacrifice,
4
Sally decided to seduce him so she could ask support once she gets harassment Respectfulness,
pregnant. Unfortunately, he steeply died so Sally failed on her plan.
Trustworthiness
12-3-11
Roger has a wife who’s still studying. In order for his wife to Adultery
True love, Forgiveness,
6
continue her studies, he courted Lovely, a rich woman, with the
Sacrifice, Respectfulness,
consent of his wife. Lovely was so in love with him and she gave
Loyalty, Courage
everything he asked for, until such time that Roger got confused of
whom he loved the most.
12-5-11
Nora started stealing money from her family for her boyfriend so Love life
True love, Respectfulness,
3
that he wouldn’t leave her. One time, she was caught so she left and
Loyalty
worked in the city as a housemaid. She stole the jewelries of her
boss not knowing that there was a CCTV camera in the house. She
was brought to prison for that.
12-6-11
Frank fell in love with Marites, a G.R.O. After she bore their child, Family
True love, Forgiveness,
5
she went back to her work even if Frank was pleading not to do so. problem
Endurance, Courage,
Their child became a doctor while Marites was selling candies
Respectfulness
35
along the road. Their son accepted her when Frank told him the
truth about his mother.
12-7-11
Marcos preferred money rather than going to church. He was Poverty Forgiveness,
Respectfulness,
5
lending money but it needed to have collateral. There was a poor
meekness, Trust in God,
man who wanted to borrow money but he refused to give because
Cooperation
there was no collateral. One day, he got paralyzed and the only
person who helped him was the poor man.
12-8-11
Ferlin got pregnant at a young age. She was afraid of her parents. Murder
True love, Forgiveness,
4
Her boyfriend influenced her to do abortion. Ferlin died after the
Endurance, Trust in God
abortion not knowing that the person who aborted was her real
mother. Her real mother regret for the crime and was imprisoned.
12-9-11
Felisa caught her husband with a mistress. She followed them at Adultery,
Loyalty, Temperance,
4
Manila. She stabbed them both to death and she was imprisoned.
Murder
Respectfulness, Endurance
12-10-11 Marta belittled her husband because he didn’t finish his studies and Family
True love, Forgiveness,
9
was only selling barbecue. She was always yelling at him but when problem
Courage, Cooperation,
Marta got a breast cancer, her husband never left her. Marta
Respectfulness, Sacrifice,
apologized for her wrong deeds.
Meekness, Resourcefulness,
Temperance
12-12-11 Daniel had a mistress while his wife was away. His mistress Remy Adultery
True love, Respectfulness,
4
was fake. She show’s good attitude in front of Daniel. She drove
Loyalty, Temperance
Daniel’s wife away but when Daniel died, Remy was alone in the
house. One night, while Remy was sleeping, the house was burnt
and she’s inside. She was burned and instantly died.
12-13-11 Gabriel hated and never respected his parents. Since he became Family
Loyalty, Forgiveness,
7
rich, he never helped them even if they’re needy. One day, by the problem
Courage, Endurance,
time his wife left him, their baby got sick and that was the time the
Respectfulness, Hope,
doctors discovered that Gabriel had a tumor in his brain. His
Meekness
parents were the only ones who looked after them. He repented
36
then.
12-14-11 Erica was the first child among the three sisters. She always got the Family
Respectfulness, Loyalty
2
things it’s not for her. One day, she seduced her younger sister’s problem
boyfriend. Her younger sister caught her so she drove her away.
Unknowingly, Erica was just adopted.
12-15-11 Marcelo was a widower. He had a young girlfriend but Marcelo’s Family
Forgiveness, Cooperation,
3
family didn’t like her. They locked their father in his room in order problem
Respectfulness,
for him not to meet her. Marcelo was hurt and never ate until he
died.
12-16-11 Feby was a gay and accidentally, he impregnated her friend, Friendship Forgiveness,
Endurance,
5
Nadine. Feby denied the child. Nadine became rich because of her
Respectfulness, Courage,
professional son. Feby was staying in a boarding house, not
Hope
knowing that it belonged to Nadine. Nadine was shocked when she
saw him. Nadine called her son and introduced him to his father.
Feby felt so sorry for his being irresponsible father.
12-17-11 The father of Divina didn’t like her to have a boyfriend because of Family
Courage, Trust in God, Hope 3
what happened to her sister wherein she became mentally ill problem,
because his boyfriend left her. Later, Divina’s father proved that Sickness
her boyfriend was loyal so he let them marry.
12-19-11 By the time Daniel’s father knew that he was gay, He pushed him Family
Forgiveness, Courage,
6
away. Daniel worked in his friend’s parlor and when his father was problem
Resourcefulness, Sacrifice,
paralyzed, he was the one who paid the bills and took care of him.
Endurance, Industry
His father asked for apology and Daniel granted it.
12-20-11 Adones planned to reverse the truth that his wife had the problem Family
Forgiveness, Endurance,
4
on why they couldn’t have a child. Later, his wife was raped then problem
Trust in God, Hope
she got pregnant. Now, she found out the truth. At the end, Adones
accepted the result of the rape as his child.
12-21-11 Manding didn’t know that he had a half brother. Their lives started Family
Forgiveness, Endurance,
4
37
to be familiar to each other when Manding snatched innocently his problem,
Respectfulness, Sacrifice
brother’s bag just for their sick mother.
Sickness
12-22-11 Benji had a relationship with Hilda who’s working in a bar but Sickness
True love, Forgiveness,
4
Benji was unsatisfied and he impregnated another woman. Later,
Loyalty, Industry
Hilda died while Benji was suffering from STD which he got from
Hilda.
12-23-11 Hanna, a runaway bride disappeared together with her ex- Love life
True love, Forgiveness,
6
boyfriend. Edward didn’t lose his hope. He was still waiting for his
Courage, Endurance,
wife-to-be. Edward was inspired until he became a successful
Loyalty, Enthusiasm
business man. Hanna returned to Edward after knowing that her ex
boyfriend was marrying another woman.
12-24-11 Danny’s family was poor. He’s driving his wife to find a job even if Poverty,
Courage, Endurance,
4
it was just a month ago after she gave birth. Rowena was sick of Family
Sacrifice, Industry
hearing Danny’s yells so she insisted to find a job. After her problem
hardship, she became a model of garments and married her boss.
12-26-11 Soraya left her boyfriend just to be with a rich old man. She got a Love life,
True love, Forgiveness,
3
lot of money but she didn’t feel happiness.
Poverty
Loyalty
12-27-11 A spoiled daughter named Sandy got married. Her husband was Family
Industry, Temperance
2
doing the household chores and everything and because of her problem
laziness, her husband left him.
12-28-11 Justin and Benjie were twins. Justin sacrificed his studies in order Poverty,
Forgiveness, Courage,
6
for his brother to study. Justin joined a group of robbers and when Murder
Endurance, Sacrifice,
he left the group, they killed his brother thinking it was him.
Industry, Hope
12-29-11 Iniong was so boastful as his father was sending money from
Forgiveness, Respectfulness, 6
America, comparing to his neighbor who do farming. Iniong’s Family
Sacrifice, Meekness,
father died and so he got no money at all because he had no problem
Industry, Resourcefulness
savings. He was hospitalized when they informed them about the
death of his father. In the end, his neighbor was the one who paid
38
his bills.
12-30-11 Nadine was a domestic helper and her neighbor envied her because Poverty Sacrifice,
Industry,
3
her family’s life did not suffer financially, so she thought of going
Respectfulness,
to abroad too. She asked help to Nadine so she lent her money. Rea
went abroad but unfortunately, her boss treated her badly. Rea went
home with the help of Nadine.
12-31-11 Fatima was in first year college and fell in love with a school Love life
True love, Trustworthiness,
4
janitor. The time she was pregnant, she asked her friend to watch
Respectfulness, Loyalty,
over her husband. Not knowing that Daniel her husband was
courting her friend. Fatima’s father caught them so they left him.
01-2-12
Jorge fell in love with his classmate Emie but Emie’s father Love life
Forgiveness, Courage,
6
rejected him because his father was so boastful. After their
Cooperation, Respectfulness,
graduation, Jorge’s father swallowed his pride just to ask for
Meekness, Resourcefulness
Emie’s hand for his son.
01-3-12
Alexa was married to Ronnie and they had a child. Alexa was very Family
Forgiveness, Sacrifice,
4
lazy so Ronnie was tempted to have a mistress. Alexa caught them problem
Loyalty, Industry,
but instead of getting angry, she pleaded Ronnie to return to her
and promised to change.
01-4-12
Anna was a cruel baby sitter. She was maltreating the baby while Family
Cooperation,
3
the baby’s parents were at work. When they were asking about the problem
Trustworthiness,
bruise of the child, Anna was accusing their neighbor until the
Temperance
parents caught Anna slapped the baby. They exiled her.
39
APPENDIX C
Sample of script of ‘Laughingly Yours, Bianong’
41
42
43
44
APPENDIX D
Sample of script of ‘Laughingly Yours, Bianong’
46
47
48
49
APPENDIX E
Sample of script of ‘Pagsarmingan’
51
52
53
54
APPENDIX F
Sample of script of ‘Pagsarmingan’
56
57
APPENDIX G
GUIDE QUESTIONS
1. What are the objectives of airing ‘Laughingly Yours, Bianong’?
_________ to entertain
_________ to educate
_________ give moral values
_________ help people’s problems
_________ others (specify)
2. How did your drama start?
__________________________________________________________________
__________________________________________________________________
__________________________________________________________________
______________________________.
3. Who write/s the scripts?
4. Who are the talents of the drama?
5. Do you air this drama to other Bombo Radyo stations?
If yes,
where?___________________________________________________________.
6. How many letters are received per week?
7. How are the stories being sent?
______ SMS
______ Letters
______ Email
______ others (specify)
59
8. Do you choose the letters you dramatize?
how?_____________________________________________________________
__________________________________________________________________
__________________________________________________________________
______________________________________________________________
9. Do you choose the themes of the dramas before airing it?
how?_____________________________________________________________
__________________________________________________________________
__________________________________________________________________
__________________________________________________________________
APPENDIX H
GUIDE QUESTIONS
1. What are the objectives of airing ‘Pagsarmingan’?
_________ to entertain
_________ to educate
_________ give moral values
_________ help people’s problems
_________ others (specify)
2. How did your drama start?
__________________________________________________________________
__________________________________________________________________
__________________________________________________________________
______________________________.
3. Who write/s the scripts?
4. Who are the talents of the drama?
5. Who decides the topic?
6. Where do you get ideas for the topics?
APPENDIX I
CODING SHEET
‘LAUGHINGLY YOURS, BIANONG’
Date Title Theme
Values
Total
Total
APPENDIX J
CODING SHEET
‘PAGSARMINGAN’
Date Title Theme
Values
Total
Total
63
LEGEND:
THEMES
LL-
Love
life
FS-
Friendship
FP-
Family
relationships
SN-
Sickness
M-
Murder
A/C-
Adultery
/
Concubinage
SH-
Sexual
harassment P-
Poverty
VALUES
TL-
True
Love L-
Loyalty
FN-
Forgiveness
I-
Industry
C-
Courage
ET-Enthusiasm
CP-
Cooperation
TG-
Trust
in
God
ED-
Endurance H-
Hope
RT-
Respectfulness
RF-
Resourcefulness
S-
Sacrifice
T-
Temperance
MK- Meekness
63
APPENDIX K
Profile of the Letter Senders
DATE
EPISODE# NAME
AGE
SEX
CIVIL
ADDRESS
STATUS
Total
Document Outline
- Content analysis of �Laughingly Yours,Bianong� and �Pagsarmingan�
- BIBLIOGRAPHY
- TABLE OF CONTENTS
- INTRODUCTION
- REVIEW OF LITERATURE
- METHODOLOGY
- RESULTS AND DISCUSSION
- SUMMARY, CONCLUSIONS AND RECOMMENDATIONS
- LITERATURE CITED